9 Ways to Lead a Healthier and More Successful Entrepreneur Lifestyle

Startups are everywhere on the internet today. It doesn’t matter if your expertise, service, or focus is on technology, business, social media, content creation or even applications — this space is extremely saturated! Everyone has ideas, but only those who know how to implement them and turn their efforts into actions will see real results. Just like it’s easy for anyone to start a website or blog, it’s not so easy to get real traffic and make money. The same is true for starting any type of business online. It’s all fun and games in the beginning, as you are likely starting from zero… but how long can this immediate growth last? Rapid startup growth is a common goal for many business owners, but it’s one that is tricky to achieve. You need the right marketing tactics, customer support and operational infrastructure — and you need the resources to sustain […]

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Create and Get Started Blogging Online: Part 2 – Niche Based Demand

In Part 1, I discussed how many people start their blog based on their passion. However, today, I’d like to discuss starting a blog based on demand, which is much harder because you are going against your niche. This method is simply based on the amount of money you can make within a specific niche, for example, a massive industry like health, love, wealth, etc. I know many of my clients have started a blog simply because they know if they keep pushing forward, then they’ll make enormous money because of the demand. As mentioned, this route tends to be much harder simply because if you see NO results in the beginning, you have a higher chance of simply giving up. I get asked: If you were going to use this approach, what are the top niches you would focus on? I have mentioned this above, and speaking statistically, they […]

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5 Ways Failure Can Help Your Career

You don’t have to always learn the hard way but people seldom forget the lesson when they do. August 15, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. Failure sucks, but it instructs. While missing the mark never feels good, failure is one of your best teachers when it comes to life and career advancement. Once you’re able to move past the pain of failure you can see failure as an opportunity to learn and grow. That’s when you’ll be able to forge forward in your career with more perspective and greater strength. In the long run, this can help you advance and achieve in bigger and better ways. Here are five ways failure can help your career: Related: How 10 Billionaires Faced Failure (Infographic) 1. Consider new opportunities. As the adage goes, when one door closes, another opens. When you fail, it may be an opportunity in disguise. Sometimes, […]

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3 Areas of Focus for Consistently High-Quality Content

OK, I’m just going to say it. In today’s world, publishing second-rate content is a total waste of time. There’s no point in contributing to the growing pile of mediocrity. It wastes your time, and, worse, it wastes your audience’s time. Sometimes I’ll see a marketer complaining that: “I spent two years doing all of that blogging and email stuff and I never saw anything out of it.” And every time I’ve taken a closer look at their content, I’ve quickly seen why they never got traction. So much content suffers from little professionalism “leaks.” Errors that undermine the content’s authority, squander audience interest, and detract from business goals. It doesn’t take a very big leak to make it impossible to fill a bucket. And most of the time, these problems are completely fixable. You don’t need to be perfect Now, it would be a mistake to think you have […]

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How to Use SEO Tactics to Drive Ecommerce Sales

The ecommerce industry is a highly competitive space. That’s because the popularity of online shopping is growing at a rapid rate. Last year, retail ecommerce sales surpassed 2.3 billion dollars across the globe. This number is expected to double within the next three years. It’s safe to say that consumers will continue buying from ecommerce platforms. This news should be extremely encouraging to ecommerce brands. But with so many competitors across the world, you’ll need to come up with ways to separate yourself from the crowd if you want to survive and thrive. In the past, I’ve told you how to get your first sale from your new ecommerce website. But now that you’ve got those initial sales out of the way, you need to come up with a sustainable growth strategy. You can do this in a number of ways. For example, leveraging social commerce to increase ecommerce sales is a […]

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Launching A Course From Start To Finish In 2018 (FS279)

Are you putting a lot of time and effort into making a course? Is no one buying it? Are you finding it challenging to figure out how to get it sold? Well look no further. We’re talking about how to actually get a course purchased.  You can make a course on anything that people want to learn how to do. You make a course, you put this work together, it’s a thing that teaches someone how to unclog their own drains or how to live with more intention, how to earn revenue for their business using Facebook ads, how to consolidate all of their families memories onto media in the cloud or whatever it is. The big question is, How do you get people who want to learn how to do that to the page that sells the course with enough motivation and desire to actually purchase it? This is […]

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Email Marketing: Why phishing emails (unfortunately) work … and what marketers can learn from them

I was riding in the car with my wife’s uncle. And when he found out that email marketing was one of the things I work on, he said, “Oh, so you send spam. I hate spam!” It goes without saying, spam is bad marketing and I don’t support it. As I’ve written before, email marketing is just a means to an end. And the end should be helping a person. I bring this up because we’re going to a pretty dark place today: Phishing emails. Let me be clear. Phishing emails aren’t marketing. They are a flat-out scam. The role of marketing is to help a customer perceive the value and cost of products in a world of choice to — ultimately — make the best choice for them. Phishing emails are just plain thievery. While phishing emails don’t ultimately deliver value, they do communicate value. Not to everyone, but […]

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How To Write A Free Ebook To Grow Your Business

Free ebooks with no registration required are one of the most effective forms of new marketing. When done well, an ebook helps to solve problems and therefore buyers appreciate the content, branding the writer as someone worth doing business with. And because they have tremendous perceived value, people tend to pass ebooks on via social media and email to friends and colleagues. And perhaps best of all, ebooks lead to sales! Related posts: Free Ebook Generates Millions of Dollars in New Business Transform Your Business Website Using Our Free ‘Design 101’ Ebook 4 Over-Hyped Tactics That Don’t Grow Your Business but Do Waste Your Time Create a Waterfall of Downloads for Your Ebook How to Write Blog Posts People Will Actually Read How to Start Using Instagram to Grow Your Small Business Online Business Success Tips to Quickly Grow your Business in 2019 Is SPI Better Than Business School? 9 […]

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MegaPu.sh Push Notifications Network is Excellent for Affiliate Marketing

Lawyers are awesome at what they do — which is legal stuff. If you want to be the best at what you do, it’s often best to focus solely on what you are best at, while outsourcing the rest. This should be true with all services and organizations that want to have an amazing website that not only shows off what a business or agency does but also blows away the competition in the process. The legal industry is growing rapidly, which means it is important that your law firm stands out from the pack. Your website should be the place where your prospective clients can get a sense of your knowledge and skills in law practice. Hence, they can trust you to win their cases. In order to make your website stand out, you should call on a professional web design firm that knows how to highlight your strengths. […]

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How to Deal With Entrepreneurial Debt

According to everyone around you, debt is normal. The average American household owns $139.5 thousand in debt. School and housing loans make up a large chunk of that number for each person. Even if you’re not among the highly indebted, as an entrepreneur, you’re told to spend. Even if you don’t have the money, you’re supposed to miraculously attract customers with outbound marketing, SEO services, and expensive video production equipment. At every turn is the temptation to go into even more debt. While some debt might be unavoidable, there are ways to handle your debts in such a way as not to drown. 1. Destroy Any Other Previous Debt If you’re already drowning in debt, it may not be the time to invest money in a business. If you’re hoping for a business loan, you need to have good credit. Most people are only in the “fair” range (on average, […]

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Testing The Sony A7 III S&Q Video Mode at John Lawson Park

I got a chance to test the S&Q mode of the Sony A7 III camera at John Lawson Park West Vancouver. S&Q mode allows me to film footages from 1 frame per second up to 120 FPS. This can create dramatic slow motion or super fast time lapses videos. Click Here To Download John Chow’s New eBook, The Ultimate Online Profit Model! Read_more Related posts: Testing The Sony A7 III at Terra Nova Adventure Playground How To Sync Your Audio From The Zoom H1 To Your Video How To Add Great Audio To Your Video Sony ICD-SX2000 Digital Audio Recorder Unboxing and Review Sony Is Getting in on the Retro Gaming Craze With the PlayStation Classic My Zoom H1 Video Interview Setup Why Your Approach to A/B Testing Is Costing You Sales The Importance of Testing Site Speed

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How Andrew Carnegie Went From $1.20 a Week to $309 Billion … Then Gave It All Away

Andrew Carnegie was one of the richest men in world history, but he didn’t start that way — and he intentionally didn’t end up that way. August 14, 2018 6 min read Andrew Carnegie: The Gospel of Wealth Andrew Carnegie sold his steel company, Carnegie Steel, to J.P. Morgan for $480 million in 1901. According to the Carnegie Corporation, Carnegie’s personal peak wealth was about $380 million, or around $309 billion by today’s standard. For context, Money ran a piece in January about the 10 richest Americans. The top three people on that list — Jeff Bezos, Bill Gates, Warren Buffett — had $290 billion combined. Carnegie wasn’t always wealthy — or even American. His parents, Will and Margaret Carnegie, sold their belongings in Scotland to come to America when Andrew was 13-years-old. They settled in a suburb of Pittsburgh, living in just two rooms above a weaving shop. Carnegie’s relatives […]

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How Successful Marketing Writers Plan Their Content

I never realized just how important it was to connect content with business goals until I had a particular conversation with a client. The client, excited to get started on blog content together, had a running list of topics for me to cover. But then something strange happened. When I asked for background information on their content objectives (like potential CTAs, a list of targeted SEO keywords, etc.), I got this response: “We don’t really have that stuff yet. We’re just kind of ‘winging it’ for now.” For me, this was a major red flag. This statement meant I’d need to pump the brakes and help the client get a few preliminary goals in place before I could dive into any project work. The reason: Without them, we’d both be spinning our wheels and wasting each other’s time. What happens when you don’t set business goals for content? Too many […]

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Ranking the 6 Most Accurate Keyword Difficulty Tools

In January of 2018 Brafton began a massive organic keyword targeting campaign, amounting to over 90,000 words of blog content being published. Did it work? Well, yeah. We doubled the number of total keywords we rank for in less than six months. By using our advanced keyword research and topic writing process published earlier this year we also increased our organic traffic by 45% and the number of keywords ranking in the top ten results by 130%. But we got a whole lot more than just traffic. From planning to execution and performance tracking, we meticulously logged every aspect of the project. I’m talking blog word count, MarketMuse performance scores, on-page SEO scores, days indexed on Google. You name it, we recorded it. As a byproduct of this nerdery, we were able to draw juicy correlations between our target keyword rankings and variables that can affect and predict those rankings. […]

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Easy Email Inbox: Reply to 3 Types of Messages (and Don’t Sweat the Rest)

When you run a content marketing platform, you’ll get other types of messages from your audience in addition to blog comments. You’ll get emails. Many people have a love/hate relationship with email. When it’s good, it’s really good — but when it’s bad, managing your inbox feels like a huge waste of time. But like the blog comment policy you can create for your community, you can also post guidelines about the types of emails you will and won’t respond to … Because as you continue to publish valuable content on your website, you’ll often find that a lot of the emails you receive aren’t actually from your audience members. The messages I’m talking about are essentially spam, but not necessarily from automated bots. Spam can be from actual people who mean well but lack an effective strategy. Spam can also be from actual people who are clueless. For email […]

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How to Win Some Local Customers Back from Amazon this Holiday Season

Your local business may not be able to beat Amazon at the volume of their own game of convenient shipping this holiday season, but don’t assume it’s a game you can’t at least get into! This small revelation took me by surprise last month while I was shopping for a birthday gift for my brother. Like many Americans, I’m feeling growing qualms about the economic and societal impacts of putting my own perceived convenience at the top of a list of larger concerns like ensuring fair business practices, humane working conditions, and sustainable communities. So, when I found myself on the periphery of an author talk at the local independent bookstore and the book happened to be one I thought my brother would enjoy, I asked myself a new question: “I wonder if this shop would ship?” There was no signage indicating such a service, but I asked anyway, and […]

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Become Ruthlessly Productive by Tightening Up These 3 Systems

Okay, maybe not “ruthlessly.” But we all have lots of things we need to get done, and that means we need smart strategies to work efficiently — without compromising quality. This week, we shared some adjustments you can make to your systems that will help you kick your productivity into a higher gear. If we’re going to put in the time, we might as well see great results. On Monday, Stefanie Flaxman tackled an important task that tends to eat more than its share of time: managing blog comments. She outlined her system for keeping audience engagement, while limiting wasted time. On Tuesday, Loryn Thompson talked about constructing a better environment for productivity — and how to use activities that might look like procrastination to trick yourself into getting solid work done. And on Wednesday, I ran through a list of the essential elements you want to have in place […]

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What Do Dolphins Eat? Lessons from How Kids Search

Kids may search differently than adults, but there are some interesting insights from how they use Google that can help deepen our understanding of searchers in general. Comfort levels with particular search strategies, reading only the bold words, taking search suggestions and related searches as answers — there’s a lot to dig into. In this week’s slightly different-from-the-norm Whiteboard Friday, we welcome the fantastic Will Critchlow to share lessons from how kids search. Click on the whiteboard image above to open a high-resolution version in a new tab! Video Transcription Hi, everyone. I’m Will Critchlow, founder and CEO of Distilled, and this week’s Whiteboard Friday is a little bit different. I want to talk about some surprising and interesting and a few funny facts that I learnt when I was reading some research that Google did about how kids search for information. So this isn’t super […]

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The 10-Step Content Marketing Checklist

In the last few years, content marketing has become the marketing approach that all the cool kids are supposed to be doing. Coca-Cola is doing it, IKEA is doing it, Copyblogger has been doing and talking about it for more than 10 years now. So it’s a no-brainer, right? Except, uhhhh, what is it exactly, again? Even as the “think pieces” pile up, the term content marketing remains frustratingly vague. So here’s my definition. I’d say that content marketing is communicating with potential customers in a way that: An audience actually enjoys paying attention to, and that Demonstrates to that audience that you would be a good person to do business with. Combining those two “simple” factors can be a little tricky to execute, though. So today, I’m offering a checklist to make sure you’re building your content marketing on the right foundation. Just like nutrition, parenting, and the designated […]

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