Goodbye 7Search and LeadImpact
This year, we have lost two traffic sources that anyone who has been doing affiliate marketing for a few years has probably at least tried out: 7Search and LeadImpact.
Nearly 5 years ago, I published an article titled Traffic Sources Based On Experience and both 7Search and LeadImpact were recommended in it. Over the years, they have both been a great source of traffic for our affiliates at PeerFly and thousands of people have made tons of money using them.
However, the tides change quickly in the affiliate marketing industry and those traffic sources were not able to keep up.
7Search is near and dear to my heart. I wrote my review of 7Search on November 16, 2011. I followed it up with a bunch of other articles about how to run and optimize campaigns using their traffic that have generated 563,558 page views and counting.
LeadImpact has also had a big impact on me. I spent quite a bit of money advertising with them, had many great campaigns, and published a bunch of articles that have gotten 216,641 page views on this blog.
But, they’re both gone now, so what can we do?
If you are looking for a great search ad network to run traffic then I recommend you give Bing Ads a try.
I recommended Bing Ads in my 2017 affiliate traffic sources and it’s still going strong.
You will find the quality traffic is much better than what you would typically see with 7Search. The CPCs will be higher, but your campaigns should convert better.
The first PPV network that I ran traffic with was DirectCPV (no longer recommended and how are they still in business?), but the traffic source I’ve recommended most and used most over the years was definitely LeadImpact.
Unfortunately, traditional PPV traffic is not performing like it used to. Desktop users are on a decline and that’s where a majority of the PPV networks make their money.
However, RTX Platform (formally 50onRed) is still alive and kicking.
RTX Platform was another traffic source I recommended for 2017. It’s the same platform as was available on 50onRed so you can follow my 50onRed guide to setting up your campaigns.
Another LeadImpact alternative PPV network you may want to check out is PropellerAds.
PropellerAds has a very nice platform where you can bid on RON (run of network) PPV traffic and then optimize on source, device, carrier, etc.
As I mentioned, the affiliate marketing industry is constantly changing and it’s important that affiliates go with the flow. There is still ample opportunity to make money, but you have to keep testing traffic and searching for that winning campaign.
Give these great traffic sources a try and let me know if you have any questions.
Let’s make some money!