How to Save Your Company’s Website Traffic During This Pandemic

May 21, 2020 6 min read Opinions expressed by Entrepreneur contributors are their own. The effect of this coronavirus pandemic on businesses all over the world cannot be overemphasized. To curtail the rate at which this virus spreads, governments in many countries put a temporary restriction on movement. This restriction has impacted both offline and online business activities. If your company’s website traffic is dwindling, don’t despair. A decline in your daily visitors does not mean the number of searchers online has declined. It’s quite the opposite. According to Internet World Stats, on March 3, 2020, the number of internet users was estimated to be more than 4.5 billion. This is largely due to the heightened number of COVID-19 infections and the massive migration of workers and students online. So how can you get a significant part of these users to your website and promote your products or services to bring in […]

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5 Proven Ways to Keep Visitors on Your Website

Make the information they’re looking for easy to find. April 29, 2020 4 min read Opinions expressed by Entrepreneur contributors are their own. When a visitor lands on your website, not all of them will want to read an entire page. Most likely, they’re looking for just one or two paragraphs that speak directly to their need. We find that a lot of users scan a webpage to determine whether it’s worth reading, or simply to find the piece of information they’re looking for. Of course, I believe in creating carefully crafted content. But that’s not enough to optimize readibility. I have strong beliefs on how information is best digested, and below are some secrets that have served me well. Lists Both readers and search engines love lists. You often see rich snippets of lists appear in the top positions on search engines. Lists can be numbered or bulleted. Numbered lists […]

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How to Design a Beautiful, Mobile-Optimized Website While Avoiding Another Monthly Subscription Fee

Weblium’s easy-to-use tools will help you build a site without coding a line. March 3, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. There are many tools out there designed to help entrepreneurs build websites without code. However, many site builders come with frustrating drawbacks like clunky tools or hidden fees. If you’re looking for a new site builder that works seamlessly and will help you build the best website for your brand, check out Weblium. Weblium is powered by AI Design Supervisor and used by more than 200,000 creators around the world, many of whom helped drive Weblium to a #2 Product of the Week slot on Product Hunt. As you build your site with Weblium’s […]

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This Squarespace-Alternative Lets You Build a Website for a Fraction of the Lifetime Cost

Page Builder lets you build custom, SEO-optimized websites fast. March 2, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Billions of people use the Internet every day. For an entrepreneur, that’s an amazing opportunity. But it’s also a challenge if you don’t know the first thing about building a website. Rather than shell out thousands on a web designer, keep that capital for yourself and invest in the next best thing. Page Builder makes it easy to create a custom website from scratch without knowing the first thing about coding. And unlike Squarespace, which charges monthly fees that add up over a lifetime, you can pay one flat fee of $50 for lifetime access to Page Builder. […]

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These Flexible Social Proof Tools Will Help Boost Your Website’s Conversions

Show site visitors why your product is worth their time with easy-to-implement tools. February 26, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. As online shopping continues to innovate and attract a greater proportion of the global retail market, it’s becoming more difficult for businesses to stand out online. You may have the best product, best design, or best price on the market, but if you really want to succeed online, you need social proof. 91 percent of millennials trust online reviews as much as a personal recommendation, which means you owe it to yourself to start collecting reviews. Luckily, FlockRocket Result Booster has you covered. FlockRocket helps you collect and surface reviews on your website, giving […]

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How to Build a Gorgeous Website for Your Brand without Writing a Line of Code

Get your business online without any technical expertise and little overhead. February 21, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Any entrepreneur worth their salt knows a website is a crucial element to launching any business. However, you’ve also probably done some research and found out how expensive domains, hosting, and web developers can be. When capital is tight, you have to get creative, and that’s exactly what Dragify Website Builder allows you to be. Dragify is an easy-to-use website builder that helps you get your blog, business, or portfolio online in no time at all. Dragify gives you beautifully-crafted templates, custom fonts, and SEO tools that help you build custom sites without coding. Whether you […]

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How to Build a Beautiful, User-Friendly Website on a Budget

Blocs 3 for Mac makes it easy to create a website without writing a line of code. February 9, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. When your business is just starting out, it’s entirely possible you don’t have the capital to invest in designers and developers to build your web presence. However, a great website is critical to success in the 21st century. Instead of shelling out thousands on developers, then, try a tool like Blocs 3. Blocs 3 is a website builder for Mac that makes it easy for brands to get online without breaking the bank. This fast, easy-to-use visual web design software lets you create responsive, user-friendly websites without writing a single […]

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Streamline Your Website and Convert More Traffic With This Tool

Apprised makes it easy to add ecommerce tools to your sites. November 9, 2019 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Your website is crucial to your business’s success. But how do you know if it’s pulling its weight? Whether you feel confident about the quality of your website or not, it can always get better, and Apprised is designed to make it work like a well-oiled machine. This comprehensive suite was created with conversions in mind. Tools like conversion counter, live visitor count, and recent activity give you a real-time view of who is using your website and how they’re interacting with it. Then, Apprised gives you the ability to create seamless landing pages, carts, coupons, […]

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Beyonce’s Official Website Got Sued — and Your’s Could Be Next

Five ways to make sure you have built a website that’s compliant with ADA standards. October 3, 2019 7 min read Opinions expressed by Entrepreneur contributors are their own. Beyonce is known for many things. She’s the former lead singer of Destiny’s Child, a multi-platinum recording artist, a music industry powerhouse and one of the most inspiring and successful black businesswomen in history. But you wouldn’t know any of this if you were a disabled person trying to access her website. So goes the rationale for a recent class-action lawsuit filed against Parkwood Entertainment, the company responsible for Beyonce.com, per a Pitchfork news report. The well-known recording artist is only the latest to come under fire in a string of lawsuits against high-profile websites. These lawsuits are all in regard to one thing: accessibility. Related: How Accessibility Can Make or Break Your Small Business Website. Here’s What to Avoid When Building […]

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'History Search' Ensures You Never Lose Web Pages or Documents

Quickly find previously-visited sites, improve your productivity, and relieve your frustration. Read_More Related posts: The History of Augmented and Virtual Reality, From 1838 to the Present (Infographic) The History of Digital Content (Infographic) Search Optimization Similes to Use When Explaining What SEO Is What Do You Do When You Lose Organic Traffic to Google SERP Features? Obama Recommends Black History Month Reading List Looking Beyond Keywords: How to Drive Conversion with Visual Search & Search by Camera How Long Can You Last If You Lose Your Job? You Suddenly Lose EVERYTHING In Your Business. What Do You Do?

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Keep Track of Must-Read Articles With This Browser Extension

Manage your bookmarks like never before with Qlearly Premium. June 25, 2019 1 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. You could fill several libraries with all of the online advice for budding entrepreneurs — and that makes it hard to keep track of everything you’ve found that can really help you out. However, bookmarking another article can send it into a black hole of bookmarks that you might never get around to reading. Qlearly Premium is a searchable bookmark manager that works seamlessly with the most popular web browsers. Qlearly helps you organize your favorite sites and links using columns or boards — eliminating the time you usually waste looking for tabs or bookmarks. It syncs across […]

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Planning a Digital Marketing Promotion? Take This Website Speed Test First.

Google estimates that 40 percent of people will leave a mobile site that takes longer than three seconds to load. How long does yours take? Find out now! May 30, 2019 4 min read Opinions expressed by Entrepreneur contributors are their own. Entrepreneur Insider’s Tip of the Day provides concise input on how you can improve aspects of your business or professional routines. You spend time and money creating the right content to get your audience to visit your website. Unfortunately, a slow website can stop this whole process in its tracks. Google estimates that up to 40 percent of website visitors will leave a mobile website that takes longer than three seconds to load. How long does your website take, and what can do you to speed it up? Fortunately, Google has a tool that will help with both. You can check it out here. Before you get started, it’s […]

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Turn Any Webpage into Actionable Data With ‘Agenty’

Unlike similar services that offer restrictions on how and when you can obtain a website’s most valuable data, Agenty Web Scraping lets you scrape without limits. May 16, 2019 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. When it comes to virtually every industry on Earth, data is king. This is especially true for Internet-based marketing research that relies on massive troves of user-specific data in order to attract new customers and innovate new products. Agenty Web Scraping is a service that allows you to quickly and easily turn any web page into fully actionable data without having to write a single line of code, and right now you can land 1-year of unlimited access for 85 percent off […]

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How to ‘Spring Clean’ Your Website With Content Auditing

Get out those mops and scouring pads — figuratively speaking — and get your website into tip-top shape. May 9, 2019 5 min read Opinions expressed by Entrepreneur contributors are their own. Hooray! It’s that time of year! Birds are chirping, flowers are blooming, sunshine is streaming; and hordes of people are taking the opportunity to clear out their cluttered closets and drawers, reorganize their stuff and give their homes a deep clean. Related: How to Make Your Small Business Website Really, Really Effective But, did you know that your website needs a spring cleaning, too? Of course, you can’t physically dust off your website content to make it look shiny and new. But, nonetheless, you do need to give your website content the proverbial spring cleaning it deserves — with a content audit. Conducting a content audit can provide you actionable insights into what type of content is performing the best with […]

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4 Ways to Turn Your Blog or Website Into Revenue

Use these tips and tricks to maximize your digital content. September 20, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. Every business has a blog these days, so it requires effort to stand out from the crowd and convert readers into leads. You can publish compelling content that attracts traffic to your website, but if your blog isn’t optimized for conversions, those visitors are essentially useless. All the website traffic and blog pageviews in the world mean zilch unless they are converting into leads and, ultimately, revenue for your business. Aside from content that will hold your reader’s attention, you need to focus on providing a simple user interface (UI) and pleasant user experience (UX). Here are a few simple tips to help you optimize your blog, turning it into a lead generation machine. 1. Design your layout to hold your user’s attention. A nice simple layout that allows the visitor to quickly […]

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Designing a Sales-Generating Landing Page That Attracts Traffic

If you’re selling a single product or making a single offer, you need to learn to craft a hard-working sales-generating page. Find out more. May 16, 2018 4 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Robert W. Bly’s book The Digital Marketing Handbook. Buy it now from Amazon | Barnes & Noble | iBooks | IndieBound Sales-generating landing pages, also known as sales pages, online sales letters, or microsites, are usually single-page websites dedicated to selling one product—typically a product that’s suited for ecommerce, meaning customers can directly order it from the page using their credit card or PayPal. I have a sales page for a $19 ebook I sell on how to make money by writing, publishing, and selling PDF ebooks. This page has been very effective for me: It gets a 32 percent conversion when I drive traffic to it […]

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5 Things to Consider When Selecting a Website Theme

Here’s how to pick your website theme out of the thousands of options. March 1, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. Selecting a website theme can be overwhelming — there are literally thousands of free and paid options available to download and purchase. Your theme is the overall look, feel and style of your website. This includes things like the color scheme, layout and style elements. In essence, your website theme is a direct representation of your brand and has a direct impact on your users’ experience. Admittedly, I was never a fan of pre-built website themes back when my agency provided web design services. Years ago, most out-of-the box themes were clunky, provided SEO nightmares and just weren’t as effective as a fresh custom design. Times have changed, though, and now there are plenty of good-looking themes — but don’t judge a book by its […]

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