SPI 314: From Clients to Passive Income—Productize Your Business with Brian Casel

Today we have a return appearance from an amazing past guest—Brian Casel. I’ve had a lot of people asking me to bring him back to talk about how to take your service-based business and turn that business into a product, or into something that can be scaled and automated. We’ll cover all of that, plus how to hire for and manage your productized business, why Brian is delving into the software field, and more! We really get deep in the weeds in this conversation. For example, we’ll be talking about how to get over the fear of hiring or being a manager for the first time, so that you’re not the one doing all the work anymore. The goal is to have people or software or other tools that can do it for you so that you can get a little bit of time back, work on the bigger decisions […]

Read more