Mixing Business with your Personal Life on Social Networks

Social networks like Facebook, Twitter, and Instagram are great places to engage both your professional network as well as your personal. However, most people separate business and personal on social media and I think that’s a mistake. A fun aspect of social media is getting to know a bit about the personal lives of those we do business with. Related posts: Social Media – Everything you need to know Social Media – Everything you need to know How Laughter Can Improve Your Business and Your Personal Life Few Professionals Are Happy With Social Networks 6 Niche Social Media Networks Changing the Ways We Connect, Collaborate and Discover New Opportunities Why Marketers Need to Take Control Back From Social Networks Are Social Networks Killing the Goose That Laid the Golden Egg? How to Translate Your Real-Life Social Network Into a Social Media Following

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Old Rules of Marketing vs New Rules of Marketing

Many people have asked me to sum up the ideas of my international bestseller The New Rules of Marketing and PR into just a few words.  Related posts: The New Rules of Marketing and PR 6th Edition Audiobook Out Now Why Setting Rules Can Help You Balance Your Work and Personal Lives Affiliate Marketing Strategies – How to Adapt to the Changing Times When The Boss Says “No!” To New Marketing 7 Rules for Shipping Internationally 4 Rules to Keep in Mind When Looking for a Mentor 5 Rules for Staying In Charge of Your Inbox GDPR Rules, Fines and Compliance

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When The Boss Says “No!” To New Marketing

I frequently get emails and social media inquires from people who tell me that they’ve learned the ideas in The New Rules of Marketing and PR or one of my other books and are eager to implement the strategies and tactics, but somebody higher up in the organization says “no”.  People ask: “What can I do to convince the bosses?” Related posts: Borrowing Marketing Strategies From Other Industries Here’s why modern marketing began in 2007 Diva Marketing Blog – Marketing blogs and corporate social media strategies for innovative companies Old Rules of Marketing vs New Rules of Marketing Don’t Be Your Own Boss. Be the CEO. How Many Does Your Boss Have? Are You a Boss or a Leader? Which Country to Move to If You’re Young and Want to Be Your Own Boss

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KFC Runs Out of Chicken in UK, Apologizes with Clever Adverts and Timely Content

It’s a #KFCCrisis. A chicken restaurant without any chicken! KFC in the UK changed logistics companies and the new provider fouled up the fowl deliveries. FCK! But the company has done a wonderful job communicating on social networks and via advertisements. Related posts: Amazon Can’t Choose Just One I Ran My Day Like Elon Musk Runs His — and This Is What Happened The Best Content Marketing Content This Week KFC Wants to Warm Hearts With Its Fried Chicken Scented Yule Log What It’s Really Like to Work for Elon Musk The Facebook Papers Are a Timely Reminder That Mark Zuckerberg Is Totally Ruthless About Making Money Elon Musk Apologizes, and No More Killer Robots? 3 Things to Know Today. Facebook Freakout, Tony Robbins Apologizes and Do You Have What It Takes to Make Coffee for Elon Musk? 3 Things to Know Today.

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The New Rules of Marketing and PR 6th Edition Audiobook Out Now

This winter I was in the studio recording the audiobook for the new 6th edition of The New Rules of Marketing and PR. The audiobook is now available on Audible.com.  Related posts: Why Setting Rules Can Help You Balance Your Work and Personal Lives Old Rules of Marketing vs New Rules of Marketing 2 Key “People” Rules That Can Make or Break Your Business This Is Marketing: You Can't Be Seen Until You Learn to See Here’s why modern marketing began in 2007 Will It Fly Audiobook Now Available! (Sample) 7 Rules for Shipping Internationally 4 Rules to Keep in Mind When Looking for a Mentor

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Here’s why modern marketing began in 2007

I’ve been playing with my new iPhone X for the past week and I absolutely love it. What an amazing device! I got to thinking about my original iPhone 1 and how revolutionary it was when released in 2007, just ten years ago, so I dug it out of a drawer and played with it too. Fooling around with my apps, I realized how many technologies that are essential to modern marketers got started in the year 2007. Related posts: The New Rules of Marketing and PR 6th Edition Audiobook Out Now Old Rules of Marketing vs New Rules of Marketing The Marketing Thank You Box: 12 reasons modern marketers can be thankful The 5 Best Digital Marketing Tools for Understanding Your Customers How to Keep Gmail’s Promotions Tab From Killing Your E-Mail Marketing How to Turn Leads into Clients with Modern Email Marketing Join Us for a Live Workshop […]

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