How to Build a Business You Enjoy Even with Little Time—with Dana Malstaff

Dana Malstaff: So he sends me this article and it’s called “The Heroine’s Journey,” and it’s hilarious. I’ll see if I can find the link and send it to you. So it basically is, hey there’s the hero’s journey, well nobody talks about the heroine’s journey. Pat Flynn: I love this. Dana: “The Heroine’s Journey” is literally a woman that goes, “I’m sorry, what journey are we talking about? I have to feed the kids and take them to school and cook everybody dinner and make lunches and do the laundry. I don’t know what journey you’re talking on, but no one’s got time for a hero’s journey on this end.” So”The Heroine’s Journey” is, “I ain’t got time for a journey.” Pat: You’re listening to Dana Malstaff, the founder of Boss Mom who is our special guest today. She leads an amazing, engaged and very large community of moms over […]

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Creating Evergreen Funnels for a Sustainable Business – with Nick Stephenson

Nick Stephenson: Evergreen runs on all our products all the time, but we will do a live promotion or a live launch once a year. So, for the main product, 10k Readers, we do an affiliate launch once every year and there’s a reason we do it once a year: It’s because it’s exhausting. It makes you want to just go to bed for a week. Pat Flynn: You’re listening to a conversation that I had recently with Nick Stephenson from YourFirst10kReaders.com, who’s also a former guest here on the show back in Episode 162, which was back in May of 2015. When he came on for the first time, he talked about his very first product launch, which was over $130,000. The fun story about Nick was that he was actually sitting in the audience on a webinar that I produced and co-hosted, that he then bought a course […]

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How to Win with Email Marketing in 2019

Ready to crush it with email marketing in 2019? Email marketing is as crucial to online business as ever—here are my top five tips for success! Pat Flynn February 11, 2019 Email marketing isn’t dead. In fact, it’s very much alive and well. It’s still working really well for SPI—and it can do the same for you in 2019. I’m not the only one who feels this way—check out this tweet from David Heinemeier Hansson (also known as DHH), one of the founders of Basecamp and the inventor of Ruby on Rails: Email is the next big thing. We’re finally realizing just how precious these open standards were all along. Your way around Facebook, and all the other walled-garden parasites, goes through email. https://t.co/mHnLlnFKdm — DHH (@dhh) January 20, 2019 In 2018, email marketing played a huge part in helping us drive more than $1.5 million sales in online courses, […]

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How a Beautiful Mess Became a Beautifully Diverse Business Empire – with Emma and Trey

Emma Chapman: You should tell him. We just hit a milestone early today. Trey George: Oh yeah. Literally. Pat Flynn: What’s the milestone? Trey: We just hit 10 million installs on A Color Story. Pat: Are you serious, 10 million? Trey: Yeah, today. Pat: 10 million installs. Emma: Today. So we’re going to go get lunch after this. Pat: Oh my gosh, congratulations. I have so many questions about this. Trey: Thank you very much. Pat: First of all, that’s wonderful . . . This is part of a conversation that I just had with Emma and Trey, a wife and husband team who had built an app that is one of their many, many, many different things that they have in their portfolio of income streams in their business. This app in particular is called A Color Story, just hit 10 million installs. As you can tell, I’m a […]

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My First Physical Product (Costs, Manufacturing, and More)

How a common pain point led us deep into the physical product world, from designs and prototypes to a KickStarter launch and everything in between. Pat Flynn February 4, 2019 “There’s got to be a better way.” This is what my videographer Caleb Wojcik and I said to each other 15 months ago—almost in unison—as we observed video creators of all types walking around the VidSummit event in Los Angeles. That thought immediately turned into an idea, which then turned into some drawings, which turned into prototypes, which turned into what is now a new hardware brand that just released its first physical product into the world on Kickstarter last week. Meet the SwitchPod, the first tripod invented specifically for vloggers. This blog post is an all-in, super-detailed account of every part of this entire process. From how this idea came to be, who we worked with, every single design […]

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Everything Behind the Launch of My New Invention—the SwitchPod

Pat Flynn: Fourteen-ish months later and here we are from idea to launch. I’m so scared. I’m so excited. This is something I’ve never done before. For those of you who don’t know, myself and my videographer, Caleb, we partnered up, we invented an actual physical product. This idea was conceptualized in October of 2017, and it just launched on Kickstarter. This is a big experiment. Some people have called it a big gamble, but Caleb and I are gonna talk about it and everything about it, including how much money we spent in the process so far, what we hope to achieve out of this, where this idea came from, the entire prototyping process, and how we have been marketing this overtime to hopefully have a successful funding campaign. We’ll even answer questions like, well, why are we even funding it on Kickstarter and where is it gonna be […]

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How to Build a Successful YouTube Channel in 2019—with Derral Eves

Derral Eves: Yeah, I would never rely on one platform because the platforms can change, policies can change, and you’d be trying to scramble to do something next and so . . . Pat Flynn: You’re listening to Derral Eves. He is a YouTube and branding expert, somebody who a lot of people look up to in the YouTube space. He’s actually also the founder of one of my favorite events that I have ever attended, which is called VidSummit, ad this is where I met a lot of people that you’ve heard me talk about on the show before: Roberto Blake, Sean Cannell, and several others. He’s very connected in this space of YouTube, but he’s also more than just a YouTuber, he’s a businessman. He knows how to create businesses and brands that work. He is a producer on the Squatty Potty series with the Harmon brothers—like, not […]

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The Origin of FlynnCON1 and What I’ve Learned So Far Creating My First Conference

Step behind the scenes of of FlynnCON1: Why I’m doing it, what to expect, and the top five lessons I’ve learned on the journey! Pat Flynn January 21, 2019 For the last six months I’ve been working with Team SPI to create an amazing and unique event experience for people who want to press start (or restart) on their vision for their future. That experience is FlynnCON1—and it happens in my hometown of sunny San Diego this July 26–28. Today, I want to share how FlynnCON1 came about, give you a taste of what to expect at the event, and go over some of the biggest lessons our team has learned while putting together our first ever large-scale in-person event. Why FlynnCON1 Is Happening: The Origin Story I’m incredibly excited to be finally putting together an event like this. It’s not an understatement to say that I’ve been looking forward […]

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How Alex from Travel Fashion Girl Built Her Empire

Alex Jimenez: I don’t know even know how to explain it, because it really was such a whirlwind. It was cool to see the opportunities, but again, I don’t think I quite understood the possibility behind it. I thought, “Man, if I can make enough money; a couple of hundred dollars a week or something, where I could just cover the cost of my travel.” Pat Flynn: You are listening to Alex from TravelFashionGirl.com, an amazing friend of mine who I’ve gotten to know very well over the last year. She has a great story about how she almost stumbled upon her niche, which is the travel industry, through a lot of experiences, and problems, and people that she had experienced on her own travels. She built this website and it took off and it became a world wind . . . a world wind? A whirlwind of an opportunity […]

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How Powerhouse YouTuber Marques Brownlee (A.K.A. MKBHD) Grew His Massive Brand

Pat Flynn: What’s up Team Flynn? Welcome to not just The Smart Passive Income Podcast, but also 2019! Happy New Year to all of you, and I got a special treat for you today to kick off the year here on the podcast, a special guest, Marques Brownlee. You might also know him as MKBHD, that’s his handle on YouTube, on Twitter, Instagram, everywhere else. And if you don’t know who this is, Marques is a big time YouTuber and tech reviewer, and has become very big in the media lately. He’s interviewed people like Elon Musk. He has videos that reach millions even after just a day, and a YouTube channel of over 7.5 million. And he’s a big inspiration to me, so this was quite an honor to interview him, and to have him on the show with us to not just talk about his origin story and his humble […]

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My Favorite 5 Posts, Podcasts, and Videos of 2018!

Here’s the can’t-miss content for SPI in 2018! I’ll give you my top five in each category: Smart Passive Income Podcast sessions, AskPat episodes, YouTube videos, and blog posts. Pat Flynn December 31, 2018 2018 has been an amazing year for SPI, and I’ve had a blast digging deep across the board, whether that’s on the blog, the podcasts, or YouTube. For today’s post, I decided to challenge myself a little bit by selecting the top five pieces of SPI content from each category. It was a daunting task—there were over fifty episodes of the SPI Podcast this year alone—but I was able to distill each category down to five videos, podcasts, and blog posts. It’s not that I didn’t have a total blast creating the hundreds of other episodes, posts, and videos, because I did. I just don’t want you to miss out on this hard-hitting stuff before 2019 […]

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The Ten Hardest-Hitting SPI Episodes of 2018

Pat Flynn: What’s up, Team Flynn? This is the final episode of 2018 for The Smart Passive Income Podcast, which is really exciting. We’ve had an amazing year and I’m going to do some highlights from different podcasts. You’re actually going to hear clips from some of my favorite episodes and some of the most useful episodes of this year. A great reminder for those of you who have listened to them and perhaps a teaser for those of you who want to go back and listen to the full length of these episodes that we’re about to talk about. This is also a really exciting time because this means well, 2019 is just around the corner. Many of you know I have a lot of large, ambitious, big hairy audacious goals for next year including FlynnCON, a new course that’s coming out, a book that’s coming out, some travel […]

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Massive Transformation in Six Months—Before/After with Walid Azami

Pat Flynn: Building a business is all about transformation. For you as a business owner: learning from your mistakes, growing over time, adapting to different situations, hopefully becoming a better person, one percent better every single day perhaps. And it’s about transformation of your audience and the customers that you have: your subscribers, your readers, your viewers, and you the listener. And hopefully you’ve been transformed over the year, through a number of the examples that people have set here as guests on the show, sharing their stories and transformations that they’ve had. Hopefully you’ve been transformed by the information in some of the solo episodes that I’ve done here on The Smart Passive Income Podcast. And since we’re closing in on 2019, and most of you hopefully have some really big, lofty goals for 2019, I’m excited to share with you today a unique episode, where it’s not an […]

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When “All of the Good Ideas are Already Taken”

If you’re feeling overwhelmed by the amount of niches out there, don’t worry. This post takes you through the niche selection tips you need to get started in your business. Pat Flynn December 17, 2018 In this post, I’m here to share tips to help you pick a niche for your business. And not just any niche—the right niche for you. We’ll cover everything about niche selection including: The difficulty of selecting a niche. Why you shouldn’t focus on a brand new niche. Why better is better in niche selection. The key to niche selection: delivering value to your audience. How to focus on specializing in your niche. Most people tell me that all of the good ideas (or keywords) are already taken, that there is too much competition and no more room left for them. If you feel this way, or you know someone who does, this post will […]

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Will You Go to P.R.O.M. with Me? Lessons Learned in 2018

Pat Flynn: Okay, I’ve been wanting to ask you this for a while. I’m really nervous, I’m sorry. Okay. All right. Get it together, Pat . . . Will you go to prom with me? All right, don’t leave, don’t leave. That was just a little reconstruction of what life was like for me back in high school. I was a very shy, very nervous kid, and that’s kinda what it sounded like most of the time when I asked for something that I was nervous about, but don’t worry. The truth is I am actually going to take you to prom, but not that kind of prom, like a high school dance. I’m going to take you to prom because we’re going to talk about four things today: Planning, Routine, Open Time, and Motivation. That’s your prom right there. Planning, Routine, Open Time, and Motivation. What does all that […]

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How to Organize a Massive Event (Brick by Brick with Chad Collins)

Chad Collins: The way this started, I went to lunch with a buddy of mine when I was at this start up in New Jersey, and we went to the mall. At the mall there was a LEGO Store, and I had never been in a LEGO Store before. In fact, I didn’t even know they existed. I was like, “Man, we have to go in there,” and he’s like, “Oh, you’re into LEGO,” and I’m like, “Yes.” We went in, and at the back of the store, there’s a wall where you can fill . . . Pat Flynn: You’re listening to Chad Collins, the founder of a number of extremely large events. We’ve had episodes in the past about putting on your own workshops, putting on your own conference with maybe a few hundred, but imagine putting together an event in your space with tens of thousands of […]

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Booted out of His Own Business & the One Thing Jordan Harbinger Did to Survive

Jordan Harbinger: It would be kind of like if it was illegal tomorrow to be doing anything Smart Passive Income related, and you weren’t allowed to touch any of your existing platforms, and you weren’t allowed to teach any of your existing courses. You’d just kind of be like, “Okay. I’m Pat Flynn, family man, got a great family, great kids, but what do I do? I’m not allowed to speak. I’m not allowed to write. I’m not allowed to teach. What do I do?” Pat Flynn: That’s insane. Jordan Harbinger: You’d have to kind of figure out what you were gonna do . . . Pat Flynn: That would be a truly nightmare situation if, for whatever reason, I wasn’t allowed to do what I’m doing right now for you. This is my business. This is my identity. This is who I am. This is exactly what happened to […]

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How to Build a Software Company—the Story of JungleScout with Greg Mercer

Pat Flynn: Some of the most interesting stories here on The Smart Passive Income Podcast are stories behind how certain software companies have come to be. We’ve had Clay Collins, who was introduced in Episode 78. We’ve had Nathan Berry on the show to talk about how he bootstrapped ConvertKit. And now today we have an amazing story behind JungleScout—that is a analytical tool . . . an analytical tool—that’s kind of hard to say—for people who are doing business on Amazon. It helps you do keyword research and understand competition and potential sales, numbers for various product that are on there. And if you’re doing any sort of business on Amazon, you probably want to know about it if you don’t know already. And today I’m going to be interviewing and getting the origin story of this piece of software that has grown so big, and I just love […]

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How Studio Neat Became Physical Product Rockstars through Kickstarter

Pat Flynn: Hey, thank you so much for taking the time to listen in today. You know, it’s been an interesting week here in the podcast because last week had two episodes come out; one on Wednesday and another one on Friday. The one on Friday was about me and my videographer’s new invention called SwitchPod. You can find it at SwitchPod.co. This is a physical product. We’ve never done anything like that before so if you wanted to hear more about why that exists and how it was put together and a lot of the experimentation that we’re doing there, you can listen to the previous episode, Episode 343. But this episode, 344, I’m really excited because our special guests are Tom and Dan from Studio Neat. The funny story about Tom and Dan is that both Caleb and I met them in person and watched them speak on […]

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How to Become an Inventor Entrepreneur with Ryan Gorman

Ryan Gorman: So basically, if you create a product that gets used more than someone’s toothbrush, that’s a good way of figuring out if it’s going to be a viable product or if it’s something that will just be a trinket that somebody will buy and sit on the shelf and never touch or maybe not even buy at all. And that doesn’t necessarily mean that everybody has to use it twice a day, period . . . Pat Flynn: You’re listening to Ryan Gorman, who is an entrepreneur, an inventor, and somebody who has made a business out of selling his ideas and actually creating physical products, and I wanted to invite him on to share with us a little bit more insight with how he’s done what he’s been able to do, to hopefully inspire some of you who, whether you have an audience already or not, whether […]

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