The Story You Tell Yourself (That Could Crush You) – with Dr. Shannon Irvine

Pat Flynn: Being an entrepreneur, owning your own business, it’s tough. There’s a lot of things on that checklist to do. There’s a lot of big, ambitious goals that we have, and there’s a lot of hurdles along the way, but the number one thing that’s going to help you through all of that is what happens in your head and how you speak to yourself, the story that you are creating for yourself. And that voice. That voice is really whatever you want it to be, but there’s a lot of things in our past that, psychologically, we hear that voice say things that maybe we don’t want it to say. But then we start to believe it, and then it starts to determine what actions we take or don’t take and the results that we get or don’t get. What if you put in all this hard work […]

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Building a Personal Brand (Because It’s Your Calling) with Jadah Sellner

Jadah Sellner: Yeah, so can I tell you a secret, Pat? Pat Flynn: Yeah. Can I publish . .. Wait, is this something I could publish or is this . . . ? Jadah Sellner: It’s totally publishable! Pat Flynn: Oh, okay. Jadah Sellner: I’m not passionate about green smoothies. What I’m passionate about is helping people, and this dream had been planted before Simple Green Smoothies. Pat Flynn: You’re listening to Jadah Sellner, our special guest today, who was with us over a hundred episodes ago, in Episode 205. You might remember her as one of the co-founders of a very successful company, SimpleGreenSmoothies.com, which grew quite big in a relatively short period of time. Jadah came on before to talk about how she and Jen used challenges to help get the community together and help them build this massive following. I think they have over a half million […]

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Top 10 Book Recommendations from the SPI Book Club!

Looking for books that challenge and inspire your life and business? Look no further than these top-shelf recommendations from the SPI Book Club! Pat Flynn August 3, 2018 Last month, I sent out an email to the SPI Book Club asking for book recommendations to share here on the blog. Here’s what I asked: What is one book you read this year that you’ve really loved? And what is the number one reason you recommend the book? I started receiving book recommendations almost immediately after I sent the email, and I’m so grateful. Thanks so much for sharing your current book favorites with me, book club members! There were so many amazing book recommendations to choose from, including one book we picked for the August edition of the book club: Never Split the Difference by Chris Voss as recommended by Matt (@mds on Twitter)! [Full Disclosure: As an affiliate, I […]

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One of the Most Important Business Conversations You Need to Have with Yourself—with Dan Andrews

Dan Andrews: In the online business space, Pat, this happens all the time. What happens is someone comes in and says, “Look, jobs are an inefficient way to make a living.” We all nod our heads. That’s true. They’re a horrible time and money investment, so let’s start a business. You keep going down the path. The problem is, is that jobs do so much more for us, and let’s use the word career, than just give us money. Pat Flynn: That’s Dan Andrews from TropicalMBA.com, a friend of mine for over a decade now actually, somebody who had recently done something in his business that he kind of regretted. We’re going to talk all about that today. Hopefully you’ll be able to have these important conversations with yourself now so you don’t have these similar feelings and thoughts later. Before we get to that, let’s cue the music. Announcer: […]

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3 Ways to Use YouTube to Grow Your Business & Make Money with Sean Cannell

Sean Cannell: So I walk up to the counter. I don’t even know her name yet, right? I’m just like, “Hey. Can I get an Americano, and will you marry me?” Then I lean over the counter and I kiss her on the lips. How do you think that would’ve went? Pat Flynn: You’d probably be kicked out. Sean Cannell: Yeah. I might have been arrested. Pat Flynn: Don’t worry. That actually didn’t happen. But that was our guest, Sean Cannell, today talking about what some people do when they market, what it’s like. It’s like building a relationship with people. That’s what we do online. But some people go way too fast and get right to the call to action a little too soon. Sean’s superpower is with video marketing. He’s known for a couple large channels on YouTube: Video Influencers, and also Think Media. He’s personally inspired me […]

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How to Be an Amazing Coach with Michael Bungay Stanier

Today’s guest is Michael Bungay Stanier, author of the Wall Street Journal Bestseller: The Coaching Habit—my choice for top business book of 2017. Why, you ask? Because everyone is a coach. Seriously. Think about it. If you tell anyone how to do anything, you are a coach. If you are helping anyone else in any sort of way, you are a coach. But here’s the trick: You aren’t supposed to just tell someone what to do, if you want to be a great coach. You have to listen and ask the right questions. I’ve directly applied lessons like these—not just in AskPat and this podcast—but in every aspect of my life, personal and business-wise. I’m just going to say it: This is the most useful book I’ve ever read. In today’s episode, we’re going to dive into the principles of the book and I’m going to ask some followup questions. This […]

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A Huge Announcement (& Lessons on Evolving Your Business)

Today we have a very special and important announcement from ConvertKit’s founder Nathan Barry, who’s here to talk about how to evolve your business by making critical decisions and getting uncomfortable . . . which ties in perfectly with the big news that Nathan’s about to drop. Stay tuned! [Full Disclosure: I’m a compensated advisor and an affiliate for ConvertKit.] Last time I had Nathan on the show (Session 244) we talked about how he bootstrapped ConvertKit from nothing into one of the best email service providers out there (the best email service provider out there, in my opinion). And actually, Nathan was on the show all the way back in Session 75 (!) talking about how he was making six figures by self-publishing books. ConvertKit reached an incredible goal recently, hitting $1 million a month in monthly recurring revenue. If you want to read more about how Nathan got […]

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From College Nerd to Wildly Successful Personal Brand with Thomas Frank

Thomas Frank is a massively successful YouTuber and the creator of CollegeInfoGeek.com. We’ve been friends for a while, and this episode has been a long time coming. We’re sitting down to chat about how he built his brand, how he got into the online business world, and the strategies, tips, tools, and tricks that he’s using to kill it on YouTube. If you’ve ever thought about building a niche site or launching a YouTube channel, you won’t want to miss out on this episode! Thomas has crafted an invaluable, supportive website in the student success niche, and his Resource page is one of the best on the web. I actually use it as an example for my affiliate marketing students. Thomas’s Essential Books for Students page is another inspiring resource page. Thomas stumbled into the online space without thinking too much of it, but once he hit his first breakthrough, […]

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How to Get Affiliates and JVs to Promote for You with Matt McWilliams

If you’ve listened to the show before, you’ve probably heard me talk about affiliate marketing. But what about the other side? What if you have a product—like a course or a new book—that you own and you want other people to promote it? How do you find those people? What should their commission be? Learn the answer to these questions and more with today’s special guest Matt McWilliams. Every time I’ve done a joint affiliate promotion over the last few years, Matt’s been there. In fact, he’s been behind some of the largest collaborative affiliate promotions I’ve ever been a part of. He’s helped promote Michael Hyatt’s products and a few others too, helping them make millions of dollars in the process. He’s here today to tell you how to find people to become affiliates for your products, even if you’re just getting started. (And if you are just getting […]

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SPI 321: Earn More Media Exposure (At Any Level) with Christina Nicholson

There is one aspect of running a business that doesn’t get talked about nearly enough, and that’s public relations (PR) and mainstream media. It’s also something that I don’t teach, and that’s because, hey, I don’t know it. But I have someone on the show today who is a media and PR wizard—Christina Nicholson, from MediaMavenandMore.com, and she’s about to deliver a masterclass in business PR. I think it’s safe to say that most of us want more media exposure, we just have no idea how to go about getting it. Well, Christina’s about to give us the rundown, which is good because the media and PR world changes super fast. Christina was on the show just two years ago, and she’s already back because she has so much new information to share. Whether you’re just starting out or you have a reputable brand that you know could benefit from […]

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My April 2017 Monthly Income Report

Welcome to my April 2017 Monthly Income Report! As always, I create these reports to share the latest happenings with my online businesses, including the wins, the failures, the lessons learned, and the income generated along the way. If this is your first time stumbling upon these reports, check out the income report page to see my income history dating back to October 2008, which is when I first started to monetize a website (InTheLeed.com then; now GreenExamAcademy.com) dedicated to helping people pass an architectural industry exam. Since then, I’ve created many more websites, brands, and products ranging from courses to software to books. And, as always, I’m happy to share the inside scoop on what I’ve learned so you can be better prepared for your own online business journey. Without further ado, here’s the April 2017 report. Latest Goings-On As shared in last month’s income report, March was an […]

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My March 2017 Monthly Income Report

Welcome to my March 2017 Monthly Income Report. Fun fact: This is the 102nd monthly report published here on the blog. As always, I’m happy to share with you what happened during the past month, from the actions taken to the lessons learned, and, of course, the earnings report and where it all comes from. March was an extremely busy month, but also very exciting. A lot of hard work from the past six months paid off in March, and I’m stoked to talk about the results of two course launches that happened. Yes—two courses. 🙂 Am I crazy? Probably, but also very excited to be moving forward with the goals I set for myself and the business. With no more delay, let’s get right into it. Important Goings-On in March Two courses? Yes. Let’s start with the one that’s more well known, Smart From Scratch, which opened up for […]

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SPI 252: Live Streaming Video and the Data that Proves Its Worth with Michael Stelzner

Editorial Note: Huzza, one of the services Michael discusses, is no longer available. I am testing out BeLive.tv as replacement, and Michael is now on CrowdCast.io. I’m so excited to welcome Michael Stelzner to today’s show, a longtime friend but first-time guest on the Smart Passive Income Podcast. As the CEO and founder of SocialMediaExaminer.com, Mike knows a thing or two about the platforms that matter most to online business owners, and he’s fascinated by one in particular: live steaming video. Maybe you’ve noticed Facebook’s marketing push for its new live video feature. Maybe you’ve experimented with it yourself. Maybe you were even an early adopter of Periscope or Meerkat. Whatever your experience with live video, you’ll want to hear Mike’s predictions for where it’s headed, innovators’ creative applications of it so far, and how it could change our media landscape in the very near future. You’ll also learn Mike’s favorite tools for getting […]

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SPI 320: How to Run a Contest to Build Your Email List and Grow Your Brand with Noah Kagan

Noah Kagan’s back today to talk about online viral contests and giveaways: a slice of the marketing pie that’s often overlooked. These are contests or giveaways in which the audience can take actions to gain more entries, which in turn spreads the word about the contest itself even more. It’s a fantastic, symbiotic strategy that I’ve used very successfully myself in growing my YouTube channel (now over 100k subscribers!). Plus, Noah’s got an amazing contest to announce today as well—enter for a chance to win all of my courses, a year of KingSumo Pro, and a year subscription to my Smart Podcast Player—a combined value over $1,500! [See below for rules and disclaimer.] Noah and his team developed a tool called KingSumo, and it’s amazing. It can help you grow your YouTube channel, podcast subscribers, and social media following simultaneously. Plus, it’s completely free, it’s web-based, and it’s super effective. […]

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How to Get More Email Subscribers (17 Lead Magnet Ideas)

Want to grow your email list? Here are seventeen ideas for effective lead magnets—resources and tools that will help subscribers hit the ground running and turn them into fans, too. Pat Flynn May 28, 2018 Subscribe to my YouTube Channel Want to learn how to get more email subscribers? One of the best ways to do so is through a tried-and-true method: offering a lead magnet—a valuable piece of content—in exchange for someone’s email address. Now, hopefully you’re not trying to get people to join your list by saying, “Hey, subscribe to my newsletter.” If you’re doing that, you’re basically just saying, “Hey, I’m going to send you more emails!” People don’t want more emails. People want something of value in exchange for joining your email list. So what can you give them in exchange for their email address? Today I’m going to share seventeen ideas for lead magnets you […]

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SPI 319: How to Work Less & Make More with James Schramko

James Schramko is as passionate about surfing as he is about working less, earning more, and helping people learn how to do exactly that. If you’ve ever wanted to design a truly fulfilling lifestyle, you’re going to want to take notes, because that’s what James is all about. James has been rocking it in online business for ten years now, and quite literally surfing the world at the same time. He’s been able to design the lifestyle he always wanted, but that didn’t happen overnight, and James strives to share what he’s learned. Whenever I hear him speak I’m at peak attention—his methods and mindsets are so powerful and inspirational. James is also the author of the new book Work Less, Make More, and that title pretty much sums up what he’s all about. James has shaped the lives of thousands of people by helping them build the lifestyles that […]

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SPI 318: Modern Mindfulness with Melissa Monte—An SPI Student and Her Successful Start

I’ve had a lot of requests for episodes like this, so we’re doing something a little different today. We’re talking to Melissa Monte, a student of my Power-Up Podcasting Fast Track Workshop. Her podcast, Mind Love, launched soon after, and she’s here to share how she created her vibrant and successful podcast from scratch. I wanted to bring Melissa on today to talk about what she’s learned, what she has planned for the future, and how she’s progressing. It gets pretty personal too. Melissa talks about some of the darker years of her life, and how she was able to overcome them and create a whole new perspective. We go into why she decided to launch a podcast, and why podcasting specifically is helping her fulfill her life’s mission. Now that Melissa has a growing audience, I also offer some help and advice for next steps so that she can […]

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SPI 317: Make Money with Your Skills—Creating Awesome with Roberto Blake

Let’s go back in time to the day after I lost my architecture job. What would you say to me? That’s the thought experiment we’re running today with Roberto Blake, creative entrepreneur and founder of Awesome Creator Academy and Create Awesome Media. In my challenge to Roberto, he walks me through exactly what he’d suggest I do to get started building a personal brand (if it was the day after I got let go). He identifies the strategies, tactics, and mindset that any new entrepreneur should embrace, and highlights the shifting culture of modern business. Roberto has a reputation for building brands from the ground up and helping entrepreneurs make money with their creativity, and his game plans are spot-on. This episode is powerful listening, especially if you’re at the beginning of your journey. Even if you’re not, you’re going to gain some major insight from Roberto. Put that phone […]

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SPI 316: The Art of Scaling with Nathan Chan from Foundr

How do you take an idea and grow it into a six-figure business, a multiple six-figure business, and then scale it to a multiple seven-figure business? That’s what we’re talking about with today’s special guest: Nathan Chan, founder of Foundr Magazine. Foundr Magazine has turned into a powerhouse brand since I last spoke with Nathan (Episode 169). So much has happened! Today, Nathan is going to dish on all that he’s done, and all that he’s had to stop doing in order to grow. I’m basically just turning the mic over to Nathan so he can give us the scoop on what he’s learned, what he’s aiming for now, how he’s building his brand, and why his mission with Foundr has increased 100x. Stick that phone in your pocket and listen close, because this episode is stuffed with insights and powerful takeaways. That’s what Foundr is all about—helping entrepreneurs create […]

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SPI 315: How to Disrupt Yourself & Grow a Company with Whitney Johnson

Whitney Johnson is one of the Top 50 leading business thinkers in the world, according to Thinkers50. She’s an expert in disruptive innovation and personal disruption, and she’s here today to help us learn how to grow our businesses and understand the patterns we’re going through, especially when we’re starting something new. She’s also giving us a seven-point framework for working through essential disruption and creating change in our lives and businesses. Whitney’s story is filled with diverse entrepreneurial adventures. She got a degree in music, and ended up in New York City. In New York she discovered Wall Street and found her way to investment banking, became an award-winning equity research analyst, and then . . . she disrupted herself. She became an entrepreneur and co-founded an investment firm specializing in disruptive innovation. It was there that she had a huge “aha!”—the theory of disruption she was applying to […]

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