Amazon Book Marketing—Everything You Need to Know with Dave Chesson from Kindlepreneur

Pat Flynn: Alright. We’re about a month away, a little over a month away from the publication of my brand new book, Superfans. And like with a lot of things I do, I love to kind of take you behind the scenes and also bring on experts on SPI to show you who I’m learning from about certain things. So next week you’re going to hear from my book coach, Azul Terronez, and how he helped me through writing Will It Fly? And how I’ve applied those things to Superfans, how to know what to write your book about, how it gets involved in your business, and it’s not just like a book that stands alone. But that’s for next week. This week, on today’s episode, you’re going to hear from Dave Chesson from Kindlepreneur.com . . . That’s right, Kindlepreneur. This is his job to teach people how to […]

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SPI 206: How SPI Reader Robert Duff Is Building Passive Income with Books on Amazon

I’m very excited to introduce you to another SPI listener success story. Here with me this week is Robert Duff, Ph.D., a psychologist who’s supplementing his income by selling his books on Amazon. Robert is devoted to his work as a psychologist and therapist. Thanks to his online book and audiobook sales, he no longer has to approach that work from a place of financial need—he can work from a place of passion and reach a larger audience than ever before. Today, Robert digs deep into how he got started selling books online. He covers just how much he’s earned and shares strategies for writing, marketing, and distributing via Amazon. You’ll hear tools, actionable tips, and personal insights into how being an author has enriched Robert’s life and career. As I’ve learned from my own books, writing can be a uniquely rewarding source of passive income. If you feel like you’ve got a book in you—and […]

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Will It Fly from Start to Finish—How I Wrote a Wall Street Journal Bestseller – Part 2

Last week, I published a super-detailed post sharing everything that was involved in getting my book Will It Fly? ready for liftoff. The post covered a wide range of topics, from how I validated the idea for the book and how I wrote it, to how I found people to help edit it and how much money I spent along the way. Today, in part two, I’ll be sharing how Will It Fly? was released into the wild with the goal of producing optimal results. In other words, all of the behind-the-scenes stuff that went into the marketing and distribution of the book. I’m going into so much detail because I hope this will help you plan your own next book, course, or product launch. Will It Fly? was written to help you get started building the business of your dreams, and I want this post to be one more […]

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Will It Fly? from Start to Finish—How I Wrote a Wall Street Journal Bestseller – Part 1

When I was close to finishing the manuscript for my new book, Will It Fly?, my author coach (and more than anything else, accountability coach) for this project, Azul Terronez, said something that took me by surprise: “It’ll be fun to see how many books you sell. You might even get on some of the bestseller lists.” When I made the decision to self-publish Will It Fly? last year, I also made the choice to not worry about getting on the bestseller lists, because I didn’t think it was possible as a self-published author. After some research, however, I found out that it is possible, but it’s no easy task. After even more research, I realized just how ambiguous these lists can be, and what I learned became a real turn off. You might think that a bestselling book is one that sells the most copies, but that’s not exactly […]

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