Everything Behind the Launch of My New Invention—the SwitchPod

Pat Flynn: Fourteen-ish months later and here we are from idea to launch. I’m so scared. I’m so excited. This is something I’ve never done before. For those of you who don’t know, myself and my videographer, Caleb, we partnered up, we invented an actual physical product. This idea was conceptualized in October of 2017, and it just launched on Kickstarter. This is a big experiment. Some people have called it a big gamble, but Caleb and I are gonna talk about it and everything about it, including how much money we spent in the process so far, what we hope to achieve out of this, where this idea came from, the entire prototyping process, and how we have been marketing this overtime to hopefully have a successful funding campaign. We’ll even answer questions like, well, why are we even funding it on Kickstarter and where is it gonna be […]

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How Studio Neat Became Physical Product Rockstars through Kickstarter

Pat Flynn: Hey, thank you so much for taking the time to listen in today. You know, it’s been an interesting week here in the podcast because last week had two episodes come out; one on Wednesday and another one on Friday. The one on Friday was about me and my videographer’s new invention called SwitchPod. You can find it at SwitchPod.co. This is a physical product. We’ve never done anything like that before so if you wanted to hear more about why that exists and how it was put together and a lot of the experimentation that we’re doing there, you can listen to the previous episode, Episode 343. But this episode, 344, I’m really excited because our special guests are Tom and Dan from Studio Neat. The funny story about Tom and Dan is that both Caleb and I met them in person and watched them speak on […]

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SPI 285: Accidental Entrepreneurship and Design Commerce with Jeff Sheldon from Ugmonk.com

This month is crowdfunding month on SPI.com. I’m exploring all aspects of the process, from validating, to building your campaign, fulfillment after the fact, and everything in between. Today I’m talking to someone who’s been on the front lines of Kickstarter campaigns, Ugmonk.com founder Jeff Sheldon. In May, Jeff launched a Kickstarter campaign for Gather, a minimal, modular desktop organizer. The campaign was 100 percent funded within 47 minutes, and reached $100k in under 24 hours. Jeff breaks down what made his campaign such a success, and what he learned from a previous campaign that helped him do things well the second time around. Jeff’s campaign went on to raise almost $500,000 and was 2,394 percent funded. We’ll also be talking about the story behind the Ugmonk brand, how Jeff built honesty and transparency into its framework, and why having his mom as an employee is awesome. There’s lots to […]

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SPI 284: Crowdfunding Secrets for Success with Clay Hebert

This month I’m exploring all things crowdfunding. How do you validate and fine-tune your project? What’s the best way to go big with a Kickstarter campaign, not only to earn income, but for exposure as well? What mistakes do failed campaigns make and how can you avoid them? Here to answer those questions and more is crowdfunding expert Clay Hebert. If you’re anything like me, you’re intrigued by the world of possibilities that a Kickstarter, or other crowdfunding campaign can open. Massive exposure, a thriving audience, complete funding for your product or project—these are just some of the draws. But it can be a murky process to navigate, and the decisions you make before you even launch can make or break your campaign. That’s why we have Clay with us today. Clay Hebert has helped over 200 crowdfunding campaigns to succeed and today he’s breaking down his top tips for […]

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