Regulators Step Up Crypto Fraud Enforcement

State and federal securities regulators have been keenly focused upon fraud in the digital currency niche of late. On May 21, 2018, the North American Securities Administrators Association announced one of the largest coordinated series of enforcement actions by state and provincial securities regulators in the United States and Canada to crack down on fraudulent Initial Coin Offerings, cryptocurrency-related investment products and those behind them. NASAA members from more than 40 jurisdictions throughout North America participated in “Operation Cryptosweep,” which, according to reports, has resulted in nearly 70 inquiries and investigations and 35 pending or completed enforcement actions related to ICOs or cryptocurrencies since the beginning of May. NASAA members are conducting additional investigations into potentially fraudulent conduct that may result in additional enforcement actions. The SEC Chairman subsequently stated that “[S]tate and provincial regulators play a critical role in protecting Main Street investors. When investors are offered and sold […]

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What You Can Learn From Steve Jobs About Distorting the Truth to Advance Your Vision

The “reality distortion field” is how great leaders inspire. May 25, 2018 5 min read As an entrepreneur, you have one essential job — to manifest the impossible. To bring to life that which others have said is not possible. This is what Steve Jobs, Elon Musk, Henry Ford and many other greats have done. Related: 20 Defining Moments in the Life of Steve Jobs To get others to do the impossible, however, sometimes requires leaders to bend the truth a little. Take Jobs, for example — he was so skilled at this they even coined a term for it. When discussing Jobs’ ability to bend the truth and inspire others to do the impossible, Apple’s vice president of technology, Bud Tribble, called it a “reality distortion field” (RDF for short). This particular skill was so powerful that in Walter Isaacson’s official biography, Steve Jobs, the term RDF comes up an astounding 34 times. The fact is, all […]

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The Elon Musk Way of Persevering in the Face of Adversity

His successes are ballyhooed around the world but so are his spectacular failures. Neither defines him near as much as his relentless unstoppability. May 25, 2018 5 min read His mother described her son thus: “He goes into his brain, and then you just see he is in another world. He still does that. Now I just leave him be because I know he is designing a new rocket or something.” In childhood, it seems Elon Musk was a bit of a dreamer and a bit of an oddball. Famously, Musk grew to become the founder of Tesla and SpaceX, but his enterprises extend to the emerging home-battery market to store electricity from renewables and to solar roof tiles where he is producing energy-gathering panels that are attractive and functional. And he’s only 46 years old! Related: 10 Inspiring Quotes From the Eccentric and Fearless Elon Musk Musk is an incredibly hard worker, and he has visions for new ways […]

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How to Improve the Profitability of Your Small Business Mobile App

If you have been following the latest marketing developments, you know everything is trending in a mobile direction. Consumers are seemingly glued to their phones and tablets. In fact, 77% of adults in the United States own a smartphone. That number is up from 35% in 2011. That’s why it’s so important for you to optimize your web design for mobile users. While this is a necessary approach, it’s not enough if you really want to enhance your mobile marketing strategy. The way people use their phones has changed. People don’t consume information the way they did five or ten years ago. With the rise in smartphone usage, it makes sense that there is also a growing popularity in mobile app usage. In fact, 90% of mobile usage time is spent on applications. If you are one of the small business owners who recognized this trend and built a mobile app, congratulations. Developing […]

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Why Personal Passions and ‘Side Projects’ Are So Important for Entrepreneurs

Richard Branson loves to kite-ski. David Heinemeier Hansson is a race-car driver. Two other entrepreneurs worked on a sporting goods product for years — then sold it to Timberland. May 24, 2018 5 min read Entrepreneurship can be an insular experience. Founders find so many disparate elements of their companies competing for their time that they can’t respond adequately to all of them, let alone make time for projects, personal or professional. Related: Meerkat Was Just a Side Project. Here’s How it Became a Viral Sensation. Yet this attitude can ultimately be unhealthy, and lead entrepreneurs to shut themselves off from the people and pursuits they care about the most. Personal passions are beneficial for your mental health. If you are the leader of an organization, you’ve likely found that you’re expected to operate at peak performance. To meet the challenges that await you, you need to recharge, by taking time for personal pursuits. Not […]

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Essence Pro: A Theme that Allows You to Focus on the Essentials

Announcing Essence Pro, a beautiful, clutter-free theme for sites in the health, wellness, and lifestyle niches. Imagined and built by our own Rafal Tomal and Chris Hufnagel, it’s designed for simplicity, both at the exterior and on the back end, allowing you and your readers to focus on the essentials. Some key features include: Customizable header — Express yourself and communicate your purpose with a large, airy visual hero area. Flexible widget areas —  More control of what goes where on your homepage. Magazine style — Put your best content to the fore with the magazine-style layout. Dedicated footer opt-in section — Convert more visitors to long-term readers with the footer opt-in. Custom colors — Customize the colors of your website to your own needs, with transparency options giving you even more control. WooCommerce compatible — Fully integrated with the world’s most popular WordPress eCommerce plugin. View the demo and refresh your site with Essence Pro […]

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How To You Invest In Trends For The Future

One of the most essential elements of blogging for success is to know when the trends are changing. By simply keeping an eye on the changing trends, you’ll stay ahead of the competition which is crucial going forward. You are protecting yourself from falling behind and letting your competitors steal your customers. Blogging can be fun, but if you are doing it strictly as a business, then you have to pay attention to the things that matter. You audience is only as loyal as your content and when they find something more up to date, they will jump ship fast. However, you are lucky because you have many tools which will give you a breakdown of the changing trends. This means taking out a bit of time each week to explore niche related trends can go a long way. Here’s a question: What are you doing to stay ahead of […]

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How to Get the Most Out of Your LinkedIn Advertisements

The social media platform is particularly strong at targeting to an audience. May 24, 2018 2 min read Like many social media channels, LinkedIn can be an affective way to draw people’s attention to your business. But the platform is notably different from advertising on Facebook or Instagram.  As Entrepreneur Network partner Eric Siu and a team member at Siu’s Single Grain company put it, one of the main benefits of advertising on LinkedIn is the B2B targeting. LinkedIn ads can include a regular link ad that shows up in the news feed and offers an image, headline and introductory text. The other option is a newer carousel ad that mimics Facebook in its square format. Two other sponsored ad formats are the lead gen form and the display placement ad, both of which have their respective benefits from creating less friction between customers to individualizing your marketing with direct messaging.  LinkedIn is also particularly […]

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Your Drone May Soon Need a License Plate

The FAA intends to require all drones to have an always-visible government-assigned ID. May 24, 2018 2 min read This story originally appeared on PCMag By Matthew Humphries Ever since affordable drones came to market, regulators have been scratching their heads figuring out how to deal with them. They are small, easy to carry around and deploy anywhere, and just as quick to disappear when something goes wrong. Because of that, the latest proposed regulation tweak—drone license plates—is intended to make sure every drone can be easily identified. As Bloomberg reports, the FAA already requires drones to be registered and have a government-assigned ID number on the drone. However, that ID can be hidden from view, for example, inside the battery compartment. Related: The iPhone of Drones Is Being Built by This Teenager A filing made last month details an update to the rules that would require the ID be positioned on an external surface of […]

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Chipotle Is Getting a New HQ — and Taco Bell as a Neighbor! 3 Things You Need to Know.

Stay in the know in 60 seconds. May 24, 2018 1 min read At the McDonald’s annual meeting this week, shareholders are being asked to vote on whether they want to do away with plastic straws in the company’s 36,000 stores worldwide. While the company is exploring eco-friendly alternatives, being simultaneously cost-effective is the goal.  Apple and Volkswagen are reportedly joining forces to build self-driving vehicles after prospective partnerships with BMW and Lexus fell through. The first project is going to be a shuttle to take employees to and from Apple’s Cupertino, California campus.  Chipotle is getting a new home base. CEO Brian Niccol is moving the headquarters of the 25-year-old restaurant chain from Denver, Colorado, to Newport Beach, California, bout a 20-minute drive from the Taco Bell HQ in Irvine, California. Niccol was Taco Bell’s CEO before jumping on board to lead Chipotle in February, replacing founder Steve Ells. […]

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How Do You Set Smart SEO Goals for Your Team/Agency/Project? – Whiteboard Friday

Are you sure that your current SEO goals are the best fit for your organization? It’s incredibly important that they tie into both your company goals and your marketing goals, as well as provide specific, measurable metrics you can work to improve. In this edition of Whiteboard Friday, Rand outlines how to set the right SEO goals for your team and shares two examples of how different businesses might go about doing just that. Click on the whiteboard image above to open a high-resolution version in a new tab! Video Transcription Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we’re chatting about SEO goals, how to set smart ones, how to measure your progress against them, how to amplify those goals to the rest of your organization so that people really buy in to SEO. This is a big challenge. So […]

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5 Innovative Ways Artificial Intelligence Is Advancing Technology

Artificial intelligence is moving forward in these five important ways. Are you ready for it? May 24, 2018 5 min read Bots are dominating online communication, and most consumers don’t even realize the number of times they have interacted with a bot while browsing their favorite website or completing an online purchase. Bot technology is far from a new concept, though, as its origins date all the way back to 1966 with the invention of Eliza, a bot that managed to mimic a natural conversation through programmed responses. With no sign of slowing down, here are five innovative ways bot technology is advancing. 1. The implementation of artificial intelligence Artificial intelligence (AI) is a push toward being able to accomplish things that require human intelligence without needing humans. In the world of bots, the implementation of AI is geared toward creating environments where the bot you are speaking to is indistinguishable from […]

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Cryptocurrency and the Allure of a Cashless Cannabis Industry

Marijuana prohibition never stopped marijuana sales. Blocking legal marijuana businesses from the legal banking system isn’t working, either. May 24, 2018 3 min read The legal marijuana industry in the United States is awash in cash. Literally. With reports that cannabis businesses generated almost $61 million in tax revenue for California in just the first quarter of recreational marijuana sales, it’s important to remember that the money moving through the marijuana financial system is almost 100 percent in cash. Why? Most banks won’t touch money from legal marijuana businesses because cannabis remains a Schedule I illegal drug at the federal level, meaning banks in the strictest sense risk committing crime providing the industry ordinary commercial banking services. That leaves marijuana entrepreneurs working in a cash-only world. It’s more than just inconvenient. It makes it more difficult to create a safe environment for both employees and customers. It makes it next-to-impossible […]

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Seven Things That Suck About Being an Entrepreneur and How to Outsource Them

How much is your time worth? People have probably spent more time than it’s worth thinking about this question. If you’re curious, you can spend some of your precious time figuring out how much your time is worth by using an online tool. Or you could just keep reading this article. The truth is, time is priceless. You really only have about 70-80 years to live on average and every moment wasted is a moment you can’t get back (unless you’ve found the fountain of youth and in that case, please PM me immediately!). The idiom “make time” is a false idea. You can not “make” time. As Chuck Wendig once said, “time is not feces. It’s a precious resource. You mine it. You steal it. You carve it out of the schist and bedrock.” How do you carve time out? By giving time sucking things to other people to […]

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You Can Block Critics on Twitter, but the President Can’t

A federal judge has ruled people have a First Amendment right to comment on President Trump’s Twitter feed even if he doesn’t like what they say. May 24, 2018 3 min read A federal judge has ruled that when private citizen Donald Trump was elected President Donald Trump, he lost his power to block critics from his @realDonaldTrump Twitter account. The ruling by Judge Naomi Reice Buchwald of the U.S. District Court for the Southern District of New York found that the President’s Twitter feed is the digital equivalent of public forum under government control — no different than an auditorium used for public hearings. Blocking individuals from Trump’s Twitter feed simply because he doesn’t like their opinions is the unconstitutional equivalent of barring entrance to a public meeting, the judge found. She noted in her ruling that the White House “[does] not contest Plaintiffs’ allegation that the Individual Plaintiffs were blocked from […]

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Free Cloud Managed Hosting and Resources from SkySilk

If you want to build a successful blog, brand, or business on the internet today, you need to focus on a lot more than just your content and providing value to your audience. While content and value are always going to be important, let’s be real… we are in a fast-paced world where visual content is everything. With that being said, if you don’t have the right images, illustrations or social media thumbnails and previews to grab the attention of your audience, they will likely skip past your content and move on with their day. It’s also important to note that you no longer need to be a web designer or graphic designer to create great images for your site. This can be as simple as signing up to a royalty-free stock photo website like GLStock.com, grabbing an image and then using a program like Canva to customize it to […]

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6 Questions to Ask Before Naming Your Cannabis Company

Top marketers share how to come up with a winning name plan. May 24, 2018 5 min read What’s in a name? Turns out—a whole lot. Your brand’s name is the message that you broadcast to the world. While companies may come and go, their name lasts forever. But too often entrepreneurs treat the naming process as an afterthought, a fun thing to brainstorm about over bagels or a drink, not a serious step of a brand development strategy. Related: Why Brand Name is Important for Start-Ups ? Because the legal cannabis industry is relatively new and booming and because there are so many niche markets within the industry, there are a ton of new naming possibilities. The key is to find a name that both describes the essence of your brand and differentiates you in the marketplace. Here are some key questions to ask yourself. Related: 10 Questions to Ask Before […]

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4 Things Every Leader Needs to Know Today About Corporate Citizenship

Today’s business leaders need to do more than just make money: They are responsible for serving their communities. May 24, 2018 5 min read Businesses are no longer seen just as organizations designed to make money. After years of hearing about corporate corruption, consumers have come to expect more from the companies they patronize. Related: 4 Steps for Launching Corporate Social Responsibility at Your Business In fact, an April survey from Deloitte, of more than 11,000 global HR and business leaders, found that 77 percent of respondent organizations agreed that corporate citizenship is important. Yet, only 18 percent had strategies that reflected that priority. So, why the disconnect? Part of the reason may be the politically divisive time we live in. Leaders are unsure how to get involved with certain causes without upsetting segments of their customer base. But doing nothing is just as bad, because that ignores that all-important responsibility companies have to […]

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5 Books and Stories To Help Entrepreneurs Focus On What Matters

Gary Vaynerchuk’s Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World is a great representation of the social media expert’s career. Most managers and marketers plan for the “big right hook” — the one punch that will blow everyone away. But, Vaynerchuk has always been about consistent hits, and this book helps teach you his philosophy. Feifer says: “Gary’s central point is that you need to provide lots of value to a consumer before making any kind of pitch. I think about that a lot these days as I build relationships with readers and viewers. We must give first, then receive.” Related: 7 Books Most Millionaires Read Before They Turn 30 Read_more Related posts: The Top 5 Books and Stories You Should Read This Month 10 Must-Read Books for Entrepreneurial Graduates How to Focus on What Matters Most in Business 10 Books to Shape […]

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A Community to Give Your Affiliate Marketing a LIFT

Many years ago, I created this blog to be able to provide a way to share my experiences with affiliate marketing and to talk about what I have been doing. Over those years, my articles have been read millions of times. It’s been a humbling and exciting experience to watch my work appreciated by others. The big issue with a blog is that it’s very hard to build a community experience. Sure, many of you comment on the articles and there are some decent discussions going in the comments, but those are easily lost and forgotten. So, a few months ago, I decided I wanted to build a community for everyone I’m able to reach who is interested in affiliate marketing. Not only do I want to build a community, but I want it to be the best community of it’s kind and I want everyone within that community […]

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