Mozilla Pulls Facebook Ads Over Privacy Flap

The Cambridge Analytica controversy triggered the Firefox developer to press Facebook to change its default privacy settings for app permissions. March 23, 2018 3 min read This story originally appeared on PCMag Mozilla has temporarily pulled its advertising from Facebook over the Cambridge Analytica controversy. The leak of data from 50 million Facebook users to the political consulting firm prompted Mozilla to examine Facebook’s default privacy policies, which can give third-party apps access to your profile data and activities. “The default permissions that Facebook gives to those third parties currently include data from your education and work, current city, and posts on your timeline,” Mozilla said in a blog post. Mozilla already started a petition that demands Facebook change its app permission policy so your privacy is protected by default. But on Thursday, it took things further, and pulled its advertising dollars from the social media platform. “When Facebook takes stronger action in […]

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1•2•3 Affiliate Marketing Course Launches Today!

It’s finally time for the doors to 1•2•3 Affiliate Marketing, my brand new course, to open! Learn who this course is for, its prerequisites, and if it’s right for you. Pat Flynn November 27, 2017 Today is a big day! For years, the SPI audience has been asking me to create an affiliate marketing course. Specifically, they’ve been asking for a course that would help them: Find a product that already exists to sell; Learn how to promote that product in an honest and genuine way without upsetting their audience; and Generate an ever-increasing affiliate commission from those product recommendations. It’s finally time! I’m happy to announce the beta launch of my brand new online course: 1•2•3 Affiliate Marketing 1•2•3 Affiliate Marketing is an easy-to-follow, step-by-step program that will take you through the exact and proven three-step process I use so that you can finally generate an affiliate commission with […]

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Top 25 Digital Marketing Articles – Week of 03/23/18

This week’s roundup, includes tips to promote your brand with Social Media, improve the navigation of your website, and deal with Content saturation. Learn how to improve your Email Marketing plan, and rank your websites high in Local Search. We’ve covered all of this news and, much more, below! From the UpCity Blog: Content Marketing: Jen Saunders highlights the significance of storytelling in Content Marketing. Heidi Cohen’s blog discusses how Content saturation can negatively impact your Content Marketing efforts and offers guidance to deal with Content saturation. Kelsey Meyer draws special attention to the scenario of guest posting for helping marketers rethink and improve their Content strategy. Conversion Optimization: Nic Jolin emphasizes the need for using analytics, promoting pages that Convert and A/B testing your landing pages, to boost your CRO efforts. Learn how to use email marketing, social media and blogging to increase Conversions, from Jan Paulovic’s blog. CRM: […]

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What ‘The Big Short’ Can Teach You About Money

Ten years after the 2008 financial crisis, we’re still picking up the pieces. Historians will continue to pick apart the 2008 financial crisis for many years to come and new facts will come to light. But for the most part, we already know the basics of what happened. It’s just that most of us don’t have a doctorate in Economics. Understanding what happened outside of “people lost their homes and everything generally sucked for a while” is difficult for laymen. One recent film tried to help normal folks like me understand what went down behind the big bank curtain on Wall Street. The Big Short (2015) is a film based on a book of the same name by Micheal Lewis. The film takes the concepts laid out in the non-fiction title and tries to make them palatable and easily understood. While the film writers do generalize and skew a few […]

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25 Tech Tools, Tricks and Tips to Get the Most Out of Your Chromebook

Say you use Gmail often. Or Twitter. Or Spotify’s web app. Whatever the website, you can pin it to your shelf, then have it open in its own window whenever you launch it. Doing so will help you avoid racking up and toggling between a bunch of tabs in a single window. Once you’re on the website you’d like to pin to the Shelf, click a button in the top right-hand corner of Chrome that has three dots arranged vertically. Hover over More Tools, then click Add to Shelf. You’ll be prompted to name the site, so when you hover over the icon on the Shelf, that name will appear (e.g. Gmail). Check the “Open as window” box, then click Add. This works with apps such as Google Docs, too. Just two-finger-click an app in the Shelf and click “Open as window.” If you want something to no longer “Open […]

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How to Write a Perfect Email Newsletter That Converts

Email newsletters are a great way to stay in contact with your subscribers. I use this strategy for my businesses as well. But when I consult different companies and analyze their email newsletters, I come across some common problems. They’re not using these emails as a marketing tool. Just sending a newsletter for the sake of meeting your weekly or monthly requirement is not effective. Your newsletter is a valuable marketing resource, and it’s time for you to start writing them as such. If you need to improve your existing newsletters, read this post. This guide is also great for anyone just starting out with newsletters. If you follow my tips, tricks, and advice based on my personal experience and research, your next newsletter will be a conversion machine. Here’s what you need to know to make this happen. Give people a reason to opt in Let’s take a step […]

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SPI 293: My Top Performing Affiliate Marketing Products, and Why They Performed So Well

This month is affiliate marketing month, and we’ve covered a lot of ground so far. We’ve talked about strategies—long and short term—and last week we even talked about the dark side of affiliate marketing and how to avoid it. But this week we’re keeping it a little lighter: I’m sharing my top performing affiliate marketing products (that aren’t mine) and breaking down exactly why they’ve performed so well. These products are all fantastic tools that I’ve recommended over the years. They’ve all done well for various reasons, but there are some common threads. These patterns fall right in line with a lot of the rules we’ve talked about, as far as how to win with affiliate marketing. These are great case studies that really embody what we’ve been talking about for the last couple of weeks. This episode is all about the personal experience I’ve had putting my affiliate marketing […]

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How to Regram on Instagram Like a Pro

Many social networks have a built-in function that allows you to share someone else’s content with your friends and followers. On Twitter, this is called a retweet and it has taken on a few different incarnations over the years. On Pinterest, you can do this by pinning someone else’s content to one of your boards. On Facebook, you just hit the appropriately-named “share” button. And while there is an option to share a post with individual friends privately, Instagram doesn’t have the same kind of baked-in feature for re-sharing content with all of your followers. This may change at some point in the future, but in the meantime, it means you have to “regram” manually. And there are a few different ways you can do this. Use a Third-Party App Search through the Google Play Store or the iTunes App Store and you’ll find several apps whose explicit purpose is […]

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7 Simple Ways to Build Your Community on Telegram

If you’re using Telegram, there are simple ways to build your following and maximize the utility of the app for your purposes. March 22, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. Telegram is a recently developed messenger app that in its first 24 hours garnered close to seven million new users, possibly because they like the fact that it combines the features of WhatsApp with those of Snapchat. Related: WhatsApp’s Epic Fail Was a Rival App’s Exponential Gain The app allows users to contact other individuals who either have public (and searchable) Telegram usernames or are existing contacts within your phone. Telegram, which comes with an open application-programming interface (API) and protocol, allows users to know when recipients have received and read their messages.  While Telegram’s capabilities draw parallels to WhatsApp, there’s an ephemeral quality to Telegram messages that distinguishes them from WhatsApp’s messages. Unlike WhatsApp, Telegram sends messages, including photos, with […]

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A Letter to All Current and Future Affiliate Marketers

It’s time to rewrite the story on affiliate marketing. That’s why I’m launching my brand new course, 1•2•3 Affiliate Marketing. Sign up for the waitlist today! Pat Flynn November 20, 2017 Dear Affiliate Marketer, Whether you’re just learning about affiliate marketing, or you’ve been enhancing your online business with affiliate marketing for years, this letter—a must read—is for you. First, I want to tell you a story. It was 2008. I had just been laid off from my job in the architecture industry. In the months leading up to my layoff, I had been experimenting in online business with my very first effort, GreenExamAcademy.com. As I was building Green Exam Academy to help others in the architecture industry pass the LEED Exam, I discovered something amazing. In forums related to internet marketing and online business, I learned about this thing called affiliate marketing. People were finding products to sell online […]

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Titanium Mastermind Attendee Feedback

Nearly 150 people attended the MOBE Titanium Mastermind in Puerto Vallarta. Here’s what they have to say about it. I look forward to seeing you at a future mastermind! How To Live The Ultimate Dot Com Lifestyle I have many internet products and services that makes me money while I’m sleeping. Continuity affiliate programs like Aweber, LeadPages, ClickFunnel, MOBE, and others ensure a steady flow of income no matter what I’m doing or where I am in the world. Of all the programs, MOBE has consistently been one of the highest earners. It’s the program I recommend for new and experienced Internet marketers. The best way to start is by applying for the 21 Step System. This is a step by step system that I created with MOBE to help you make your first $1,250, $3,300, $5,500, and even $10,000 online. In addition to the steps, you’ll also be given […]

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Police Release Footage From Fatal Uber Self-Driving Car Crash

Police in Tempe, Ariz., are still investigating the collision, which killed a 49-year-old woman crossing the road at night. March 22, 2018 2 min read This story originally appeared on PCMag Police in Arizona have released dash cam footage of Uber’s self-driving car in the moments before it fatally struck a woman on Sunday night. The footage shows the woman, 49-year-old Elaine Herzberg, crossing the middle of the road with her bicycle in dimly lit conditions seconds before the collision. The Uber vehicle, which was in self-driving mode and traveling at approximately 40 mph, doesn’t appear to slow down. Herzberg was transported to a nearby hospital, where she died. The footage also includes an interior view of the human driver behind Uber’s autonomous vehicle. The man, 44-year-old Rafael Vasquez, fails to notice the woman until the final moment. Police in Tempe, Ariz., say they’re still investigating the incident and have not yet assigned fault. […]

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SPI 292: The Dark Side of Affiliate Marketing (and How to Do It Right!)

Everything has a sort of yin and yang, dark and white, and affiliate marketing is no different. It’s important to understand the light and the darkness, so let’s go a level deeper on our affiliate marketing journey; let’s talk about the dark side of affiliate marketing. I don’t want you to be scared of going down the affiliate marketing path; that’s not the purpose of today’s episode. I want to equip you so you know what to look out for, because affiliate marketing can be abused if you take an income-first—rather than a serve-first—approach. For a long time it had a very negative connotation, but affiliate marketing can be done in a legit way that’s a big win for everyone, so I want to change that perception. Personally, I’ve earned over $2.5 million with affiliate marketing and have had wonderful experiences doing so. I feel that it’s my personal responsibility […]

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How to Display Your Soft Skills as Coveted Leadership Traits

What used to be called ‘soft’ skills are now some of the most coveted skill sets in the business world. March 22, 2018 6 min read A Note From The Editor Think your company has what it takes to make our Top Company Cultures list? Apply now. Apply now » This story originally appeared on Ellevate What used to be called “soft” skills are now some of the most coveted skill sets in the business world — now and for the foreseeable future. As boomers retire for next decade at a rate of 10,000 per day, they will be replaced by female leaders — many of them millennials. Both women and millennials put a premium on communication, community and meaningful connection. We are entering a whole different era of leadership with millennial female execs as the new powerhouse leaders. Related: 8 Game-Changing Strategies to Become More Influential at Work Many […]

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The Campaign Comeback: What to Do When Content Fails – Whiteboard Friday

We’ve all been there: you plan, launch, and eagerly await the many returns on a content campaign, only to be disappointed when it falls flat. But all is not lost: there are clever ways to give your failed campaigns a second chance at life and an opportunity to earn the links you missed out on the first time. In today’s Whiteboard Friday, we’re delighted to welcome guest host Shannon McGuirk as she graciously gives us a five-step plan for breathing new life into a dead content campaign. Click on the whiteboard image above to open a high-resolution version in a new tab! <span id=”selection-marker-1″ class=”redactor-selection-marker”></span> Video Transcription Hi, Moz fans. Welcome to this edition of Whiteboard Friday. My name is Shannon McGuirk. I’m the Head of PR and Content at a UK-based digital marketing agency called Aira. Now, throughout my time, I’ve launched a number […]

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My October 2017 Income Report

Welcome to my October 2017 Monthly Income Report! It’s been a busy but extremely enjoyable month. I’m happy to share what I’ve been up to, and how the businesses have been progressing. As always, I share all of the ins and outs of my business so that you can get motivated, and learn from both my wins and my failures. Some months are up, others are down, but there are always lessons to be learned, which I’m happy to pass on to you. Beyond that, I also love to share what’s coming next, and with the year coming to an end very soon, team SPI and I have been putting a lot of effort into what’s coming in 2018. So, without further delay, let’s get right to it! Important Goings-On in October In October, I did more traveling than I had ever done in my whole life. Before I even […]

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Deleting Facebook Is Easier Said Than Done

It’s not that simple. March 22, 2018 6 min read This story originally appeared on Engadget Over the past few days, Facebook has come under intense scrutiny due to its previous relationship with Cambridge Analytica, a data-science company that secretly culled information from 50 million Facebook users. This has raised questions not only about the social network’s role in the data harvest, but also over Facebook’s entire business practice of collecting data from its users. Some are so fed up with Facebook that they’ve called for a mass exodus, kickstarting the #deletefacebook movement — including Brian Acton, the co-founder of WhatsApp (which Facebook bought in 2014 for $22 billion). But while that reaction is understandable, for many, that just isn’t an option. The fact is, with over 2 billion users, Facebook is the most popular social network in the world. Many people, including myself, use it to keep in touch with family and friends from around the […]

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A Blueprint for a Successful Short-Term Joint Venture Affiliate Campaign

November is Affiliate Month here on SPI. Last week we talked about long-term affiliate relationships, so today we’re going to be talking in depth about how to create a successful blueprint for a short-term JV (joint venture) affiliate promotion. How is a short-term affiliate opportunity different, and how can you plan your campaigns to take advantage of the opportunity in a shorter time span? Often there are times when you have the opportunity to promote a product that has some scarcity involved. Maybe it has limited access, discounted prices for a short time only—your goal is to crush it and become the top affiliate. Depending on the promotion, these opportunities can be golden, and you don’t want to waste the short time that you have. I’ll be talking about the different kinds of short-term affiliate opportunities available, how to get involved, and how to stand out from the other affiliates […]

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How to Create Socially Aware Video Content Without Coming Across as Fake

Make sure your video goes viral for the right reasons. March 22, 2018 7 min read Opinions expressed by Entrepreneur contributors are their own. Content marketers are always looking for ways to increase brand awareness and engagement. With the increase in popularity of using video to communicate a message, many have taken the approach of creating socially aware video content with the hope that what they create will be the next great viral video. With an ever-changing landscape, however, what worked a year ago won’t necessarily work now. Related: 5 Tips for Creating Quality Video Content Even If You’re Clueless How to Begin “Large volume spam campaigns are falling away from productivity,” Michael Litt, co-founder and CEO of Vidyard, told me when asked about the latest trends, noting that marketing automation is becoming a victim of its own success. Instead, brands must seek authentic ways to piggyback off trending news while […]

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A Blueprint for a Successful Short-Term Joint Venture Affiliate Campaign

November is Affiliate Month here on SPI. Last week we talked about long-term affiliate relationships, so today we’re going to be talking in depth about how to create a successful blueprint for a short-term JV (joint venture) affiliate promotion. How is a short-term affiliate opportunity different, and how can you plan your campaigns to take advantage of the opportunity in a shorter time span? Often there are times when you have the opportunity to promote a product that has some scarcity involved. Maybe it has limited access, discounted prices for a short time only—your goal is to crush it and become the top affiliate. Depending on the promotion, these opportunities can be golden, and you don’t want to waste the short time that you have. I’ll be talking about the different kinds of short-term affiliate opportunities available, how to get involved, and how to stand out from the other affiliates […]

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