Get Access to 70,000 Design Assets for Just $50 With This Limited-Time Deal

Simplify any design project with this huge library of assets. April 13, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Whether you’re looking to expand your brand reach through social media, create a print media ad campaign, or launch a brand from scratch, great design can make all the difference. Of course, great design can also be extremely expensive. A logo design alone can cost up to $850, making it an extremely significant investment for any bootstrapped entrepreneur. Creating designs yourself can also run you thousands in licensing fees and it can be time-consuming to gain access to the exclusive imagery you want. Plus, you may just not have the design gene. You certainly wouldn’t be alone. […]

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Storytelling in business: how to use it to grow your brand

Storytelling has forever been a core piece in the way humans communicate. It’s universal and powerful, and as marketers, it’s something that is at the core of our skillset. Still, storytelling in business wasn’t something I really thought about too much when I was starting out. I heard it mentioned a lot, but I never really read anything very practical about how to do it. I figured it was a bit of a wanky buzzword and moved on to other sensible marketing strategies like yellow pages ads. I did, however, start telling my story naturally. I enjoyed writing about my journey and I got good feedback from others. But I didn’t realize how powerful it was as a way to spread the message. I also didn’t really know exactly how to do it, or more importantly how not to do it. That was until Kyle, who worked for me at […]

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11 (mostly) free self publishing tools for your next best seller

If you’ve got the creative urge to put out a book, there’s a bunch of (mostly) free self publishing tools and resources to help get you out there as a self-made author. My latest book, Create Or Hate, launched last week. It’s my fourth foray into the world of self publishing. Back before my first book, The 7 Day Startup, I never even considered myself a writer, let alone a published author. Since then my books have been ordered 55,000 times on Amazon and translated into 9 languages. Here’s what I used to get my books out into the wild without a book deal.  No need to wait 17 years for a book deal like renowned author Steven Pressfield did! Dribbble First impressions count – make sure your front cover doesn’t create a bad or indifferent one. With Create Or Hate I spent a lot of time on the front cover […]

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This Site Uses AI to Build Your Business a Logo for $19

Brand your business on your own terms with this smart logo generator. February 20, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. A great logo is vital to any business, but especially new ones. Your logo is an essential part of your brand story, helping you stand out from the competition while connecting with your audience in new ways. Of course, designing a logo can also be prohibitively expensive when you’re just starting out and, unless you have design expertise, you’re probably not handling logo design in-house. Luckily, technology has brought about new ways to develop great designs, including Designs.ai Logomaker, which helps you create a unique logo for just $18.99 thanks to this special offer. Logomaker’s […]

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If You’re In Need of a New Logo for Your Business, You Should Know About This $40 Tool

Stop, look, and listen before you go hiring a design firm. February 18, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Creating an original, unique logo takes time, money, and expertise that many entrepreneurs simply don’t have at the outset of building their business. Still, branding is crucial for any venture and a logo goes a long way in communicating your brand story and showcasing what you’re all about. Your first instinct? Likely to hire a designer or bring in a firm, but both options are still time-consuming and expensive. That’s what makes My Brand New Logo so great. Once ranked the number 5 product of the day on Product Hunt, My Brand New Logo is an automatic […]

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5 Things Every Company Letterhead Needs in 2020 – ShoeMoney

In 2020, there are so many digital ways to connect with your customers. You can send email newsletters, post on social media, buy online ads, and send push notifications.  With all those digital options, sending mail seems silly. But, did you know that 57% of people feel valued when they get mail? When you send a letter to a customer, potential client, or business partner, you need to stand out. You don’t want your letter to get thrown out. Luckily, writing on company letterhead can help. Read on to learn what goes on a letterhead and how it should look in 2020.   1. The Company Name and Logo If you look at any letterhead sample, the first thing you notice is the company name and logo. Anyone who opens your letter should immediately know who it’s from.  Your company name and logo should be larger than the rest of the information in the letterhead.  […]

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Get Familiar With the Modern Desktop Publishing Staple, Adobe InDesign

Learn how to work with modern design tools and launch your own graphic design business. January 26, 2020 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Graphic designers are in near-constant demand as businesses attempt to make their brands and products stand out in a saturated market. In fact, graphic design is an excellent entrepreneurial idea, with low overhead costs and a rich market full of opportunity. Of course, you first have to learn the tools to be an effective graphic designer, and The 2020 Adobe InDesign CC Master Class Bundle will get you started. This five-course, 23-hour bundle will take you from beginner to expert in Adobe InDesign, the industry-leading layout and page design software for print […]

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This Pocket-Size Device Makes Color Matching Easy Wherever You Are

Incorporate the perfect colors into your design, marketing materials, and more. December 6, 2019 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Renovating your home? Painting your office? Trying to find the perfect color palette for your company’s investor deck? Color plays an important role in our lives and even the slightest variance between what you think will look good and what you know will can make a huge difference. You won’t make that mistake with the Nix Mini Color Sensor V2. This pocket-sized device has earned rave reviews from the likes of CNET and Mashable for its ingenuity and convenience. Whether you’re an artist who sees inspiration everywhere or a corporate decision-maker who values presentation, you’ll find […]

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This Design Platform Is Great for Small Businesses

October 17, 2019 1 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Graphic design is an essential aspect of any marketing campaign or emerging business. You can’t brand a business without design tools. When you’re starting a business, contracting designers for a website, marketing materials, flyers, a logo, and countless other business expenses can add up fast. At some point, you have to be willing to take on some of the creative challenges yourself. Design Wizard Pro can help. This simple, seamless graphic design software makes it easy to spice up your marketing and social media initiatives. With Design Wizard Pro, you can upload your own fonts, photos, logos, and create custom palettes to give you a workspace that […]

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Your Creative Career Starts by Mastering Adobe CC

Come to grips with industry-leading creative tools and build a new career. October 5, 2019 1 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. If you want a creative career, you almost have to know the Adobe Creative Cloud. Characterized by industry-leading software like Photoshop, Illustrator, and After Effects, Adobe CC is an all-in-one suite to accomplish virtually any creative task, from video production and editing to web design and everything in between. Whether you want to rise in your current role or change careers entirely, having a mastery of Adobe products can be a huge boon. Right now, you can learn some of the Creative Cloud’s most popular tools for just $39 in The Ultimate Adobe CC Training […]

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Scopio Gives You Elite Design Assets for a Bargain Price

Create compelling presentations, decks, and more without breaking the bank on licensing fees. September 21, 2019 1 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Every business, regardless of size or stage, should have strong design assets. When your company has access to stock photos, it’s easier for sales teams to create compelling presentations, business development teams to design great pitch decks, marketing teams to put together beautiful campaigns, and so much more. However, licensing fees can cost a pretty penny, which is particularly tough for new businesses. Scopio offers a unique solution. Scopio’s enormous library of stock photos is updated every day with new photos from all over the world. Every one of their photos is commercial-ready and […]

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38 Ways to Boost Your Content Confidence … Every Time You Publish

The life of a content marketer is always intense. The deadlines, the flow of ideas, the juggling of writing, promotion, and business needs. To keep producing, you need to protect your content confidence. And this week, we shared 38 ways to do that. On Monday, Stefanie Flaxman outlined 12 of the triple-checks we do at Copyblogger to make sure that every post goes into the world making an excellent impression. (I messed up #5 once and I was mortified. If only I’d had Stefanie’s checklist in front of me!) On Tuesday, Pamela Wilson showed us how to take a just-okay image and crop it so it tells a compelling story — and increases the immediate impact of your content. Smart images will help your good writing get the shares and attention it deserves. And on Wednesday, I talked about 10 ways to fall in love with your blog (or podcast, […]

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3 Quick Ways to Transmogrify Photos with Smart Cropping

Cut it out. Cut out the boring parts. Cut out the irrelevant. Cut out the extraneous details that take away from the big visual story. You may know that cropping a photo is one of the fastest and easiest ways to make a boring image more interesting. But you may hesitate to use the cropping tool in your image editor. You could feel unsure about where to place it or how much of the photo to trim away. Today, I’m going to teach you three quick rules for cropping. Get ready to cut it out — with confidence. Cropping is visual editing Since you’re a Copyblogger reader, you understand how editing a sentence like this: “The truth is, (and it’s surprising!), cropping a photo, whether it’s your own or from a stock photo site, is a quick way to give it more impact in the eyes of the person viewing […]

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Hershey’s Is Changing the Design of Its Iconic Chocolate Bars for the First Time Ever by Adding Emoji

Emoji will be featured on Hershey’s bars for a limited time this summer. May 15, 2019 2 min read Hershey’s will add emoji to its chocolate bars for a limited time this summer in what will be the first time the company has changed the look of the iconic treat. And let’s just get this out of the way: the poop emoji will be featured. The Hershey’s Milk Chocolate Emoji Bars will come in six packaging designs, will feature 25 of the icons and come in standard and snack sizes. Image credit: Hershey’s “Our classic Hershey’s bars were made to be shared with others,” Kriston Ohm, senior manager of Hershey’s brand, said in a press release. “By adding an emoji design to each pip of chocolate, we hope that parents and kids are inspired to share a chocolate emoji and make a connection with someone new.” Related: This Young Entrepreneur, Who […]

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Fire Up Your Creative Courage and Reach Your Audacious Goals

It’s a funny thing — so many of the most gifted and capable people wrestle the hardest with impostor syndrome and self-doubt. And often, the biggest barrier between you and your ambitious goals is your own head. This week, we offered resources to get your confidence kickstarted and your creative brain humming. On Monday, Stefanie Flaxman explored why the hardest working, most professional writers aren’t always the ones who jump into freelancing. (If this is you, you might be a lot better at it than you imagine.) On Tuesday, Pamela Wilson shared eight effective ways to bring powerful visual elements to your content — even if you don’t think of yourself as a “visual person.” This is a great way to add polish and impact to your work, and it’s easier than you think. And on Wednesday, I announced our new book club selection — Austin Kleon’s Keep Going. If […]

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8 Ways to Weave Simple Visuals into Your Kick-Ass Words

It happened somewhere around third grade, when you were about nine years old. Do you remember? Before that age, we were all multi-talented bundles of potential. We ran, climbed, learned to read and write, did simple math, made pictures, and built towers out of blocks with our own two hands. We dove right in and tried to conquer any new task that was put before us. But right around nine years old, the great “sorting” began. We began to stand out from our peers because we excelled at certain skills. And we began to notice that other skills were more difficult for us. We stood by as people around us surged ahead and became superstar “writers,” “math whizzes,” “artists,” “athletes,” “musicians,” and more. We specialized. It was perfectly natural. Part of growing up is getting to know what you enjoy and are inherently good at. As adults though, these specializations […]

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How This Design Firm Maintains Its Vision and Strategy

Any space can be refined with the right concepts in place. March 26, 2019 2 min read Opinions expressed by Entrepreneur contributors are their own. Inspired Interiors, Inc., a design firm headquartered in Chicago, is revolutionizing the way we view space and material. This company distinguishes itself from its competitors by applying creativity, authenticity, and innovation to every project they take on. Emily Mackie, founder and principal of Inspired Interior, Inc., recently sat down with Entrepreneur Network partner Bizcast to give her take on how her business has established, developed and maintained the vision of a successful and well-rounded enterprise. Throughout her career, Mackie has solidified a professional versatility and range by committing to renovate a wide variety of spaces. From well-constructed corporate offices to dilapidated infrastructures, she does it all. She is certain that with the right vision and strategy, any space can be refined. Mackie’s objective is not solely to create beauty […]

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21 Recommendations for Spending Your Content Marketing Time Wisely

One enduring challenge with content marketing is how quickly it can turn into the content treadmill. This week, we’ve got 21 recommendations for specific ways you can make your content marketing do its job — without consuming every minute of your time. On Monday, Stefanie Flaxman shared seven content projects you might take on if you were handling marketing for your local coffee shop. (The post also features both Tom Waits and Leonard Cohen quotes. #ftw) On Tuesday, Pamela Wilson came by to help us avoid the perils of cringeworthy stock photos in our content. (You know the ones. Who is that lady, and why does eating salad make her laugh?) Pamela will help you choose imagery that feels natural, that evokes the right emotional reaction for your audience, and that avoids the whole “people in suits jumping in the air” cheese factor. And on Wednesday, I answered a question […]

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How to Avoid Using Cringeworthy Stock Photo Images in Your Content

Is it possible for something to be both a lifesaver and a minefield? Yes — and if you’ve spent any time searching for the perfect image on a stock photo website, you know it’s true. Stock photos are a lifesaver — they help you use powerful visual marketing to connect with your readers. And stock photos are a minefield — the wrong image can cause you to lose credibility, attention, and trust. This article shares four tips for avoiding those “stock photo landmines” that end up working against you rather than for you. It’s worth the effort. According to a study by MDG Advertising: “Images are powerful on their own, but when mixed with text they become even more impactful.” They also note that: “Articles with relevant images get 94 percent more views, on average, compared to articles without images.” Ninety-four percent more views? I’ll take it. How about you? […]

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Learn Popular Adobe Apps Like Photoshop and Premiere Pro Online

On sale for a limited time, this expert-taught bundle includes dozens of hours of learning. March 1, 2019 2 min read Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Did you catch Wade Wilson’s antics when Deadpool landed in theaters a few years ago? How about Gone Girl, that gripping 2014 thriller about a wife gone missing? Either way, you might be surprised to hear that both hit films were cut with Premiere Pro, Adobe’s powerful video editing app. That wasn’t coincidental, at least in Gone Girl’s case. Talking with Adobe after the film’s debut, post-production engineer Jeff Brue said his team purposely chose to use Premiere Pro because edits-wise, “[the] ask was for nothing less than perfection.” Premiere Pro’s contributions […]

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