How to Market a Book (Hint: It Starts Before You Write!)

Over the past few years, I’ve collected a lot of knowledge about book marketing. Some of it has been based on my own experiences and the mistakes I’ve made, and some from the amazing guests I’ve had on my podcast. In this post, I wanted to create a directory of all the book marketing (and writing and publishing) knowledge here on SPI so that when you sit down to write your own book, you’ll have a head start. And a big thank you to everyone who supported the launch of my new book, Superfans, last week! It was a massive success. I’m so thankful for the launch team, and everyone on #TeamFlynn who not only purchased the book, but also posted about it on social and shared it with their friends, family, and followers. I appreciate you! The blog posts and podcast episodes below are organized according to a few […]

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Income Report: All the Numbers Behind My 2016 Bestseller, Will It Fly

In February 2016 I published my first business book, called Will It Fly? How to Test Your Next Business Idea So You Don’t Waste Your Time and Money. Before that I’d published my first ever book, a memoir called Let Go. Will It Fly? has been very successful, and I hope it sets a baseline for what can be achieved with Superfans, my next book that’s coming out on August 13. In this blog post, I want to share all the numbers behind that success, through a detailed income report on the earnings for Will It Fly? since the book was launched. The Return of the Income Report It’s been three years and four months since Will It Fly? came out. Today, I’m going to share all the numbers we’ve tracked over that time, including ebook sales, paperback sales, audiobook sales, and audiobook bounty unit sales. (I’ll explain what that […]

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5 Hard Truths About Writing and Publishing Books

Pat Flynn: Hey, Team Flynn. Today in this podcast episode, we’re going to talk about five hard truths about writing and publishing books. A lot of you may know I have a new book coming out in less than a month. On August 13th, my new book, Superfans, comes out. If you haven’t yet pre-ordered it, you can. If you do, you actually get the audiobook for free on launch day. Just go to yoursuperfans.com, and you can submit your receipt there after you pre-order, wherever you want to pre-order it, Amazon, Target, Barnes & Noble, what have you. But today, we’re going to talk about some hard truths because I’ve been doing this for a while and this is my third book. Man, it’s not easy, and I’ve learned a lot. I’m here to share everything with you, so stick around. Announcer: Welcome to the Smart Passive Income Podcast, where […]

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How to Publish a Book in 2020: Step-by-Step

Want to learn how to publish a book in 2020? Read on for book publishing tips, including nailing your big idea, following your writing schedule, and more. Pat Flynn July 15, 2019 Books are top-of-mind for me and Team SPI right now. Superfans is close to being released, and we’re working on an extensive guide to book publishing and marketing coming out later this year! But for now, I wanted to share a “brain dump” of the top 14 things that have been helpful to me in writing and publishing multiple books in the past decade. These are my favorite high-level tips that will be helpful to everybody who’s writing a book or thinking about writing one in 2020. Before we jump in, since we’re very close to publishing Superfans, thank you to everybody who’s already pre-ordered! Just a reminder, you can get the audiobook for free if you pre-order before August […]

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How Books Increase Our Authority and Leadership with Azul Terronez

Pat Flynn: One thing I love to do in my business is to pull back the curtain and to share with you a lot of the behind the scenes, and the processes that I work through to accomplish some of the goals. Sometimes, it’s a win; sometimes, it is a fail; but every time, it’s going to be a lesson for you. That’s why I continue to do what I do, and why I continue to experiment, and try new things. Now, I’ve been writing books for a number of years now. Thank you to everybody who has supported my previous book, Will It Fly?, and helped it, as a self-published book, become a Wall Street Journal bestseller. In case you haven’t heard yet, my next book is finally coming out. It’s called Superfans, and it comes out in August of this year, by the time this episode publishes, about […]

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Amazon Book Marketing—Everything You Need to Know with Dave Chesson from Kindlepreneur

Pat Flynn: Alright. We’re about a month away, a little over a month away from the publication of my brand new book, Superfans. And like with a lot of things I do, I love to kind of take you behind the scenes and also bring on experts on SPI to show you who I’m learning from about certain things. So next week you’re going to hear from my book coach, Azul Terronez, and how he helped me through writing Will It Fly? And how I’ve applied those things to Superfans, how to know what to write your book about, how it gets involved in your business, and it’s not just like a book that stands alone. But that’s for next week. This week, on today’s episode, you’re going to hear from Dave Chesson from Kindlepreneur.com . . . That’s right, Kindlepreneur. This is his job to teach people how to […]

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I Wrote a New Book, and It’s Publishing Soon!

Pat Flynn has written a new book, and it’s publishing in August 2019! It’s called Superfans, and it’s all about creating superfans for your business. Pat Flynn April 22, 2019 I’m incredibly excited about this post, because it’s the first public announcement about a really big milestone coming up this summer! (No, not FlynnCon, although I am definitely excited about that!) Team Flynn, please mark your calendars for August 13, because that’s the day my next book launches. I’m so amped to share more with you, so read on to learn about the process that’s gone into writing and creating the book—and of course, stay tuned for the big reveal: what the book is called and what it’s going to be about. Why I Chose to Self-Publish (Again) This book has been in the works for a while—about five years, in fact. And like my previous books, I’ll be self-publishing […]

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I’m Running an Experiment—and I Need Your Help…

When I chose to self publish Will It Fly, I was told that it would be nearly impossible to get onto any bestseller lists because it was only for books that are traditionally published. A week after it went live, it became a Wall Street Journal Best Seller. Also, when I chose to self publish Will It Fly, I was told that it would be nearly impossible to get onto the shelves at physical book stores. Challenge accepted. I’m going to need your help though, and if you’re willing to be a part of this crazy experiment (and have some fun at the same time), keep reading! Why It’s Difficult for a Self-Published Book to Get Into Bookstores When you go self-published, you aren’t working with a traditional publishing house that has distribution and connections to the people at book stores who place orders for books. That’s one of the […]

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SPI 206: How SPI Reader Robert Duff Is Building Passive Income with Books on Amazon

I’m very excited to introduce you to another SPI listener success story. Here with me this week is Robert Duff, Ph.D., a psychologist who’s supplementing his income by selling his books on Amazon. Robert is devoted to his work as a psychologist and therapist. Thanks to his online book and audiobook sales, he no longer has to approach that work from a place of financial need—he can work from a place of passion and reach a larger audience than ever before. Today, Robert digs deep into how he got started selling books online. He covers just how much he’s earned and shares strategies for writing, marketing, and distributing via Amazon. You’ll hear tools, actionable tips, and personal insights into how being an author has enriched Robert’s life and career. As I’ve learned from my own books, writing can be a uniquely rewarding source of passive income. If you feel like you’ve got a book in you—and […]

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Will It Fly from Start to Finish—How I Wrote a Wall Street Journal Bestseller – Part 2

Last week, I published a super-detailed post sharing everything that was involved in getting my book Will It Fly? ready for liftoff. The post covered a wide range of topics, from how I validated the idea for the book and how I wrote it, to how I found people to help edit it and how much money I spent along the way. Today, in part two, I’ll be sharing how Will It Fly? was released into the wild with the goal of producing optimal results. In other words, all of the behind-the-scenes stuff that went into the marketing and distribution of the book. I’m going into so much detail because I hope this will help you plan your own next book, course, or product launch. Will It Fly? was written to help you get started building the business of your dreams, and I want this post to be one more […]

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Will It Fly? from Start to Finish—How I Wrote a Wall Street Journal Bestseller – Part 1

When I was close to finishing the manuscript for my new book, Will It Fly?, my author coach (and more than anything else, accountability coach) for this project, Azul Terronez, said something that took me by surprise: “It’ll be fun to see how many books you sell. You might even get on some of the bestseller lists.” When I made the decision to self-publish Will It Fly? last year, I also made the choice to not worry about getting on the bestseller lists, because I didn’t think it was possible as a self-published author. After some research, however, I found out that it is possible, but it’s no easy task. After even more research, I realized just how ambiguous these lists can be, and what I learned became a real turn off. You might think that a bestselling book is one that sells the most copies, but that’s not exactly […]

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Book Publishing Tips with Honorée Corder – SPI TV, Ep. 40

With Will It Fly? launched and out in the world at last, I couldn’t think of a better time to chat about book publishing with Honorée Corder—a truly amazing “authorpreneur,” speaker, and coach. Honorée has an incredible wealth of experience writing books, turning those books into sustainable income, and working with inspirational authors like Hal Elrod. In this episode, she shares why she chose authorpreneurship and where she stands in the traditional vs. self-published debate. She also weighs in on how to uncover the book within you, how to promote it, and why you shouldn’t stop at just one book. Watch and enjoy! Thanks so much for watching SPI TV, and be sure to subscribe (via YouTube or iTunes) to get new episodes of SPI TV delivered to you each week! source_link Related posts: Live Interview with Gary Vee — AskGaryVee Book – SPI TV Ep. 47 How Sean McCabe FOCUSED His Way into Entrepreneurship – SPI TV, Ep. 43 The ONE Thing by Gary Keller and Jay Papasan […]

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