Tips on How to Launch a Successful Company

Do you have an idea for a new business or have always thought about the idea of being your own boss and working for yourself? If so, you definitely aren’t alone. The truth is, more people are taking the leap to start a business of their own, while also discovering it’s now easier and more cost effective than ever before to get started. At the same time, there are already more than a billion active websites on the internet today — many of which are discovering how to make money with their existing traffic and services, which leads to even more businesses going live daily. Related blog posts and resources: In fact, Small Biz Trends has the following stats to offer in reference to new businesses started online and offline in the world today: 69 percent of U.S. entrepreneurs start their businesses at home. According to the National Association of […]

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5 Saturated Markets with Plenty of Room to Grow Beyond 2019

At the time of writing this article, Worldometers reports that there are approximately 7.728 billion people in the world — and that number is increasing by roughly 200,000 people daily. With such a massive number in place, you could say the world is quite saturated. However, it’s also reported that before the year 2060, we are looking at having more than 10 billion people in the world. Related blog posts and resources: Now that’s a whole new level of saturation.  But at the same time, businesses and entrepreneurs around the world will look at this as opportunity — which is something you and your business should likely be doing as well. Saturation comes in many different shapes, forms, and sizes — but it’s also not something you should be afraid of or shy away from. With this concept in mind, let’s take a look at five different saturated markets in […]

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How to Define & Measure Marketing Objectives

Do you have any idea how to define and measure marketing? Most people were not taught how to effectively define what marketing metrics matter. If you own a business and/or your an entrepreneur, defining and measuring marketing is essential to your success. Are you tracking if your traffic is increasing? Do you know if you rank for keywords? How are your conversion metrics? Do you know what conversion is? What is the return on investment in your marketing? Are your efforts paying off? Related blog posts and resources: If you know how to define and measure marketing objectives, this can mean the difference between success and failure in your business. Insights combined with information is powerful in marketing. The best marketing strategies are a combination of art and science. They combine the feelings of the message with the methods. Are you wondering how to define and measure marketing objectives? Check out this guide to learn how […]

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Beginners Guide on How to Build a Brand Online in 2019

If you run a business, then you know that you can’t survive in the market without building a unique brand. The question is, how do you go about that? With so many options on the table for content creating, branding, and reaching new audiences, one can quickly find themselves overwhelmed with tasks and opportunities at every turn. Related blog posts and resources: No matter if you are looking at social media, paid marketing, content creation, SEO or blogging… branding is all a big part of the process. Starting an online business is easy, but turning it into a trusted brand is not. If you want the simplest and best approach to creating a brand that people will trust and buy from, consider the following steps and case study examples to help you get there. Identify Your Audience Here is the thing- there is no dearth of branding tools and resources […]

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5 Features to Look for in a Mobile Attribution and Analytics Platform

Attribution enables app marketers to learn how users find out about their app and how they engage with it. When you use a great attribution platform, you’re able to map out data points for all sorts of user interactions – from clicking an ad to installing the app to in-app purchase activities. This puts you in the best possible position to optimize your marketing and media spend over time, thereby maximizing the user acquisition impact of your activity. Related blog posts and resources: In this article, we’ll take a closer look at what mobile app attribution is and the key features you need to consider when choosing a mobile app attribution platform for your business. Let’s get started! What Is Mobile App Attribution? Once you build your app and run marketing campaigns to promote it, you’ll need a way to determine which campaigns yield the most conversions and which ones […]

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Digital Adoption – What You Need to Know and Where We Are Headed

Digital adoption is probably a term you’ve been hearing a lot about lately, but really aren’t sure what it is. As the business world and pretty much everything around us continues to evolve in some digital technological way, it seems like the world and everything in it is talking with each other more and more. Whether it’s home devices connecting with personal devices, or enterprise businesses getting their employees and networking teams all on the same page with new software and task, it’s part of the digital adoption process. Related blog posts and resources: In short, as explained by WalkMe, “digital adoption is defined as achieving a state in which digital tools are being used as intended, and to the fullest extent.” However, as much as you might think you have a solid sequence of digital adoption in your business or everyday life, it’s likely not up to the standards […]

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Latest SEO Trends, Tips and Discussions to Improve Rankings in 2019

SEO… no matter what year it is, what your business focus, or what industry you are in, it’s always going to be a discussion. When someone types something into Google, they actually are in buying or engagement mode. It’s not like social media where everything is scattered and your ads just happen to appear to an audience while scrolling through their feed. Throw voice search and mobile usage into the mix, and rules are changing at even faster rates. Related blog posts and resources: If someone searches for something on Google, they are looking for information, to be entertained, or to purchase something. This is why Google Ads has always worked so well — as it’s hard to find a more targeted audience and monetization opportunity. Even with all of that in mind, SEO and how to effectively rank content and websites in Google is still changing all the time. […]

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New Internet Marketing Discount Coupons and Deals Platform

Webinars remain among the most effective ways to learn about, nurture and pitch to an audience. You can use webinars to establish your expertise, to deliver useful tips, to harvest data about your leads, to convey the value of your product to them, and to suggest next steps to your audience. While the concept of using webinars is nothing new for online marketers and brands, the way you should be using webinars and advanced technology is changing all of the time. Related blog posts and resources: For example, it wasn’t long ago that all leading webinar platforms required audience members to install apps. Not only did this add friction to the webinar attendance experience, making it less likely that people would have the ability to join webinars, but it also caused some cybersecurity vulnerabilities – even webinar platforms with the best reputations have experienced snafus with their client apps, as […]

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8 Tools for Producing Top Quality Podcasts for Your Business

Since its launch in October 2010, Instagram has been the most sought after social networking site and application. Users get to follow family, friends, and celebrities they admire. But over time it has developed into more than being just a platform to either like or leave comments beneath your favorite pictures and videos. Brands quickly realized the importance in Instagram, while also seeing the new opportunities in branding and marketing that it has created for them For most brands, Instagram isn’t just about being seen and active on the world’s most popular platform, it also directly connects them to their various consumers and prospective clients. With such a massive user base, Instagram eventually provided the necessary tools needed to advertise products, goods, and services to users worldwide on its platform. Related blog posts and resources: Growth of Influencer Marketing Influencer marketing like any other sector has been subject to various changes […]

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3 Ways to Increase Webinar Engagement and ROI with ClickMeeting

Since its launch in October 2010, Instagram has been the most sought after social networking site and application. Users get to follow family, friends, and celebrities they admire. But over time it has developed into more than being just a platform to either like or leave comments beneath your favorite pictures and videos. Brands quickly realized the importance in Instagram, while also seeing the new opportunities in branding and marketing that it has created for them For most brands, Instagram isn’t just about being seen and active on the world’s most popular platform, it also directly connects them to their various consumers and prospective clients. With such a massive user base, Instagram eventually provided the necessary tools needed to advertise products, goods, and services to users worldwide on its platform. Related blog posts and resources: Growth of Influencer Marketing Influencer marketing like any other sector has been subject to various changes […]

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Legitimate Ways on How to Get Real Followers on Instagram in 2019

Gaining more followers on Instagram can open many doors for you and your brand. People with large Instagram followings have a better opportunity to market their products and services, raise brand awareness, and even make more money by posting sponsored ads. Related blog posts and resources: But, the road to gaining more followers is not an easy one. You can’t just start requesting everyone and their mom to follow you and hope that they follow back. Nope, in order to get real followers on Instagram, you need a plan. What do you need to do? Read on as we cover some of the most basic and effective ways to get real followers on Instagram. 1. Optimize Your Bio First impressions mean everything. And in the world of influencers on Instagram, the aesthetic of your bio is definitely your first impression. And, seeing as people only take a quick second to […]

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5 Effective Branding and Marketing Tips for Instagram Success in 2019

Social media is one of the most powerful platforms on the internet today. However, just ‘being on’ any of the top social networks is never enough. You need to build a brand, have a following, and also create content that your audience engages with, and also shares. This is especially true with Instagram, as everyone is trying to build up their following and reach millions around the world. Related blog posts and resources: There are many tools on the market place to help with these aspects, but many of only focus in one area. This means you would likely need to find one solution for scheduling, advertising, increasing reach, or even paid advertising. Social Shark is a solution that takes all of these components together and offers them in one valuable platform — focused solely on Instagram growth and social media efforts. Today we are going to take a look at […]

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How To Fund Your Small Business

Running a business is no easy feat. Not only are you tasked with creating great products and services, building effective marketing campaigns, and ensuring great customer service, but you also have to handle all the less glamorous behind-the-scenes tasks. Legal procedures are rarely fun to deal with, but they help guarantee that your business is in good standing and that you won’t be risking everything you’ve worked hard for. According to the Bureau of Labor Statistics, 20% of small businesses fail within the first year. Within the second year, 30% have failed. And within five years, 50% of all small businesses go under. Related blog posts and resources: Image source: Washington Post Of course, there are many reasons why these businesses aren’t surviving the infancy stage. Roughly 17% of businesses that failed lacked a business model or plan. But with the right legal actions, you can avoid some costly, crippling […]

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How to Target and Reach New Audiences on Instagram with Kicksta

Social media is one of the most powerful platforms on the internet today. However, just ‘being on’ any of the top social networks is never enough. You need to build a brand, have a following, and also create content that your audience engages with, and also shares. This is especially true with Instagram, as everyone is trying to build up their following and reach millions around the world. Related blog posts and resources: There are many tools on the market place to help with these aspects, but many of only focus in one area. This means you would likely need to find one solution for scheduling, advertising, increasing reach, or even paid advertising. Social Shark is a solution that takes all of these components together and offers them in one valuable platform — focused solely on Instagram growth and social media efforts. Today we are going to take a look at […]

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Improve Local SEO Results With a Trusted Digital Marketing Agency

According to statistics, there are over 3.5 billion searches on Google every single day. If you are not getting the traffic that you want, you need to figure out why isn’t your SEO working, and what you can do to fix it. SEO is the bread and butter behind every website, it will help people find your business and turn them into buyers. Related blog posts and resources: It does not matter how beautifully designed the website is or how perfectly curated your content is written, if you do not have your SEO working properly, your business will greatly suffer. But how exactly do you know if your SEO is optimized properly, and even harder, how do you know how to fix it if it isn’t? The last thing you want to do is keep making the same mistakes. Keep reading to learn how to get your SEO working optimally so you can start rolling in […]

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How to Stop Annoying Mystery Robo Callers and Business Spam Calls

Since its launch in October 2010, Instagram has been the most sought after social networking site and application. Users get to follow family, friends, and celebrities they admire. But over time it has developed into more than being just a platform to either like or leave comments beneath your favorite pictures and videos. Brands quickly realized the importance in Instagram, while also seeing the new opportunities in branding and marketing that it has created for them For most brands, Instagram isn’t just about being seen and active on the world’s most popular platform, it also directly connects them to their various consumers and prospective clients. With such a massive user base, Instagram eventually provided the necessary tools needed to advertise products, goods, and services to users worldwide on its platform. Related blog posts and resources: Growth of Influencer Marketing Influencer marketing like any other sector has been subject to various changes […]

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7 Ways to Compliment Your Written Text Content with Online Video

Blog content works wonders if you know how to effectively promote it and rank it in the search results. The main problem is that most bloggers and content creators are simply focused on creating content and then not putting in the time, work, and effort to actually promote. This is a direct path to failure for many reasons, such as: Wasted time being spent on publishing 500-word articles Not having evergreen content you can refer to time and time again Scattering your SEO and link building efforts all over the place A better way to create content for your site or brand, is to make sure you are covering as much content as possible, while also staying niche specific and having a call to action in the process. It’s also best to publish content that has at least 1,500 words of content, and is something that you can refer to […]

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Where We Are Headed in 2020

Since its launch in October 2010, Instagram has been the most sought after social networking site and application. Users get to follow family, friends, and celebrities they admire. But over time it has developed into more than being just a platform to either like or leave comments beneath your favorite pictures and videos. Brands quickly realized the importance in Instagram, while also seeing the new opportunities in branding and marketing that it has created for them For most brands, Instagram isn’t just about being seen and active on the world’s most popular platform, it also directly connects them to their various consumers and prospective clients. With such a massive user base, Instagram eventually provided the necessary tools needed to advertise products, goods, and services to users worldwide on its platform. Related blog posts and resources: Growth of Influencer Marketing Influencer marketing like any other sector has been subject to various changes […]

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A Look at the World of Influencer Marketing through the Mind of Tal Melenboim

Time and time again you hear about people making hundreds of thousands of dollars, or even millions, by bringing their expertise and passion online. It’s nothing new, but the way this type of mentality, information, and business model is done on the internet is continually changing. First off, if you really want to scale your business and get paid a much higher rate for your expertise, you need to have a business model that works for you 24/7. By working a 9 to 5 or on a client-by-client basis, you are limiting your full potential earnings. Related blog posts and resources: The secret to finding success online with courses, consulting, and putting your expertise and passion to good use – is selling access to something you create once, and then selling it over and over again. This is how some of the top names in the business world are generating […]

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5 Things Most Site Owners Do Wrong with Their SEO

According to statistics, there are over 3.5 billion searches on Google every single day. If you are not getting the traffic that you want, you need to figure out why isn’t your SEO working, and what you can do to fix it. SEO is the bread and butter behind every website, it will help people find your business and turn them into buyers. Related blog posts and resources: It does not matter how beautifully designed the website is or how perfectly curated your content is written, if you do not have your SEO working properly, your business will greatly suffer. But how exactly do you know if your SEO is optimized properly, and even harder, how do you know how to fix it if it isn’t? The last thing you want to do is keep making the same mistakes. Keep reading to learn how to get your SEO working optimally so you can start rolling in […]

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