Best Tools for Connecting Businesses and Team Members in 2018

The typical workplace today doesn’t exist solely in a single physical space. You’ve got staff, consultants, freelancers, collaborators, and remote workers taking care of business on every corner of the globe, across a variety of different devices. It is neither effective or efficient to have everything housed in one physical location, requiring workers to access information and interact with one another in that one space. As the old adage goes, it’s not about working harder; it’s about working smarter. And if you want your team members to get the most out of their hours and be as productive as possible, you need to arm them with the best tools for the job. And this means getting everyone on the same page at any given moment. You need that alignment and a number of online solutions can aid in achieving that goal. Webinars and Video Sharing We all know how important […]

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3 Professional Services You Should Consider Outsourcing

Have you ever wanted to learn how to create great looking online videos, membership sites, design professional looking e-books or PDF files, or even get into the world of branding and web design? If you’ve been active online with blogging or marketing, you’ve likely considered some of these methods for your own business or branding efforts, or maybe as a service, you can offer to others. However, if you really want to be good at any of these, you are going to need to have a specialized skill set and training in these areas. As much as we would like to be a ‘Jack of All Trades‘, sometimes it isn’t worth it. The end result is usually wasted time and ending up with work that isn’t ask great or perfect, in comparison to if it was done by another professional. To help better understand this process, while also considering your […]

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The Smarp Way to Effectively Use Social Networking to Grow Your Business

When you think of social media, your mind likely turns to platforms like Facebook, Twitter, and LinkedIn. The problem is that you are probably only looking at social media as means of networking with other users on a personal level. As blog owners, entrepreneurs, and brand promoters, we need to be looking at social media as a way to expand our reach, bolster our brand equity, and grow our business – and nothing else. With this direct approach in mind, we can start spending less time on social media as just a regular user and more as a customer acquisition professional who makes the most of what social media has to offer holistically. Today, we are going to look at some of the best ways to accomplish this through Smarp, an online platform and social media tool designed to empower employees with pertinent content and encourages them to communicate and […]

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3 Ways Offline Businesses Need to Utilize the Power of the Internet

Running a business in the world today isn’t easy. Sure, the internet has changed the way businesses connect with different audiences and customers around the world, but there are still many local and offline businesses that are struggling to compete. This is especially true in the world of ‘trade businesses’, where individual contractors and hands-on jobs need to compete with bigger businesses and brands that have much larger marketing budgets. A perfect example of this would be if someone went to Google and was looking for a plumber or electrician — would they find your brand or one of the big name brands that either hire insider employees or outsources the work? Today we are going to highlight some of the best ways that local small businesses, contractors, and trade businesses can compete in the new world of online searches, reviews, and local marketing. It’s not just about getting new […]

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5 Affiliate Marketing Conference Guides You Need to Follow

Internet marketing conferences are an excellent way to make new connections with brands and business, while also getting that face-to-face experience you might have been missing out on. While email is great for running an online business, nothing beats being able to meet your freelancers, blogger friends, and affiliate managers at a live event. It’s easy to talk about the many benefits of attending internet conferences from a personal perspective, but I wanted to highlight some other expert guides and write-ups instead. Even John often talks about the many benefits of growing his personal brand by speaking at different events, and how covering various conferences and events through his blog continues to grow his audience and brand in the process. To improve your internet marketing conference knowledge and getting yourself ready to attend that next big event, but sure to follow these industry guides on affiliate marketing and blogging conferences around […]

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How to Stand Out in the Super Saturated World of Affiliate Marketing

Looking at the online marketing industry it’s easy to get lost in all of the details. There are many different ways to generate new leads and make money on the internet, but affiliate marketing has to be one of the most popular. If you are completely new to the concept of affiliate marketing, it’s easy to get lost within all of the information, resource sites and options to choose from. For example, just looking at the various components of affiliate marketing and the many different labels associated with it can be a headache in itself. An affiliate network is there to provide you with offers to promote, affiliate marketers are the ones promoting such offers, advertisers and brands are looking to recruit more affiliates and of course you also have bloggers that create their own content and often provide guidance on affiliate marketing as well. Where do you fall into […]

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