How to Strategically Take Your Event Online

Don’t cancel your event; make it digital. March 24, 2020 4 min read Opinions expressed by Entrepreneur contributors are their own. Now that many of us have transitioned to working from home, we are starting to get used to a new kind of normal. Collaborative tools such as Slack, Teams, Zoom and Google Hangouts have become our new best friends. But this new normal is missing the piece that has been the heart and soul of the economy since the Bronze Age: the marketplace.  The event industry has been the first to take a blow because of the pandemic, with most business events being canceled or postponed until further notice. But events set the tempo for product releases, new business relationships and knowledge sharing. Business cannot continue as normal if we can’t meet new people and develop relationships. A 2018 Harvard Business Review Analytic Services study shows that organizations host […]

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